The modern world: experience, problems and prospects

The modern world: experience, problems and prospects | 1 UDC 001 LBC 72 T 44 Editor: N.A. Krasnova Ttechnical editor: Y. Kanaeva The modern world: experience, problems and prospects: materials of the II international research and practice conference October 31h, 2016, Los Gatos (CA), USA: Scientific public ШrРКЧТгКЭТШЧ “PrШПОssТШЧКХ sМТОЧМО”, 2016. 383 p. ISBN: 9-781370-951109 The collection of materials of the II international research and practice МШЧПОrОЧМО “SМТОЧМО, ОНЮМКЭТШЧ, sШМТОЭв: ЭrОЧНs КЧН ЩrШsЩОМЭs”, October 31th , 2016 is the research and practice edition which includes the scientific articles of students, graduate students, postdoctoral students, doctoral candidates, research scientists of Russia, the countries of FSU, Europe and beyond, reflecting the processes and the changes occurring in the structure of present knowledge. It is destined for teachers, graduate students, students and people who are interested in contemporary science. All articles included in the collection have been peer-reviewed and published in the form in which they were presented by the authors. The authors are responsible for the content of their articles. The information about the published articles is provided into the system of the Russian science citation index – RSCI ЮЧНОr МШЧЭrКМЭ № 2819-10/2015K from 14.10.2015 The electronic version is freely available on the website http://www.scipro.ru UDC 001 LBC 72 © Editors N.A. Krasnova 2016 © Article writers, 2016 © Sole proprietorship N.A. Krasnova, 2016 The modern world: experience, problems and prospects | 2 CONTENTS CONTENTS ......................................................................................................................................................... 3 ECONOMICS....................................................................................................................................................... 5 Akatov M.N. Organization of effective workplace employee of the credit institution on the basis of "5S " 5 Arutyunyan Yu. I, Chertova T. S, Nelina N. I. Problems of implementation direct- costing ........................ 14 Chernihov D.N. Non-profit organizations in the Russian society ................................................................ 20 Ermakova N.Y., Vaitsekhovskaya S.S. The current state of development of Russian market of hotel services ........................................................................................................................................................ 26 Efremova A. A. The theoretical aspects of investment activity................................................................... 33 Iarilina E.E. Les spécificités des services dans la restauration .................................................................... 39 Koloskov A.A. On the question of designing the organizational structures of management ..................... 44 Komarova I. P. Problems of pricing in the defense market ......................................................................... 51 Kotova X. Yu, Efremova N.I. The problem of improving the scientificity and feasibility in making managerial decisions in enterprises and banks........................................................................................... 57 Kurilov P. I., Strategic management in a Bank: methods and practical approaches ................................... 70 Luchkina V. V. Modern market development of FSC in the world .............................................................. 80 Maltseva O. V. Pricing in the modern art market........................................................................................ 85 Melnikova A.S, Shaihieva A.G, Pivovarova I. V. Evaluation of position of tourism in the Russian Federation using the method of strategic planning based on the SWOT analysis ........................................................ 92 Nagovitsyna A. S. The perspective directions of economic development of the Asia-Pacific region ....... 101 Nasirova S. G. Problems of development of paid services in health care. Whether to be a paid medicine in Russia? ....................................................................................................................................................... 112 Petrenko A.S, Magaleas N. A. Mortgage lending system as the direction of public policy ....................... 119 Poltarykhin A. L, Mirzabalayeva F.I, Shichkin I.A. The problem resolution of import substitution in Russia on the basis of development of labor potential of the rural territories ................................................... 124 Ptashkina E. S, Zhornyak Ya.S. Problems and prospects of socio - economic development of the Far East ................................................................................................................................................................... 129 Rysalieva M.SH. The tax system of Kyrgyzstan: history and current status .............................................. 142 Ryazanova L.I, Kramin T.V. The concept and essence of financial stability of the organization ............... 157 Shakirzyanova L.F, Kramin T. V. Prospects for the development of private medical business in Russia . 164 Tuluzakova M. V, Motrych E. D, Danilova O. S, Temeshova N. V , Loginova N. N, Kalmykov N. N. The plan of measures for implementation in 2016 - 2020, concept of demographic policy of the Russian Federation for the period until 2025. .......................................................................................................................... 174 Vaitsekhovskaya S.S., Ermakova N.Y. Ways of increase of economic efficiency of poultry ..................... 199 PHILOLOGY .................................................................................................................................................... 205 Bazarbayeva L.T, Tokkuzhina G. Role of polylinguism in the educational system of Kazakhstan. ............ 205 The modern world: experience, problems and prospects | 3 Sarakaeva A.A, Sarakaeva E.A, Lebedeva I.V. Marriage, love and sex in the «Song of the Nibelungs» .... 211 PEDAGOGY..................................................................................................................................................... 226 Abayeva N.F, Golovachyova V.N, Yegorov V.V. Professional orientation of mathematics at implementation of independent work of students of institution of higher.............................................. 226 Akulova I.I. Problems and the prospects of training of specialists for marketing for construction branch ................................................................................................................................................................... 231 Dobroselskiy V. V. Training future managers in the Russian Federation .................................................. 240 Ekinil G.E. Traditional forms and new technology museum education .................................................... 244 Gazaeva L.V. Text activities as the basis of instructional training of future teachers ............................... 259 Kokaeva Kh. V. Monologue training of young schoolchildren: psycho-pedagogical basis ........................ 268 Strelyaeva V. S. The phenomenon of the chemical competence of pupils of 8 classes in the contemporary socio-cultural conditions of educational space of school. ........................................................................ 276 Terebenkova A.V. The model of formation of research competence a future Master of vocational training in a direction of training 44.04.04 vocational training (on branches) ....................................................... 291 PHILOSOPHY .................................................................................................................................................. 297 Gutova S.G. The evolution of the personality in the information society................................................. 297 Chizhevich T.A. Social parasitism as a form of deviant behavior of youth ................................................ 301 PSYCHOLOGY ................................................................................................................................................. 308 Zhdanova L. G. Features displays of empathy in pregnant women .......................................................... 308 AGRICULTURAL .............................................................................................................................................. 314 Musaev T. I. Modern trends and directions of development of wine-making subcomplex of the Republic of Dagestan................................................................................................................................................ 314 CULTUROLOGY............................................................................................................................................... 329 Andreeva A.V. L'influence des sites du patrimoine mondial dans le développement du tourisme dans la Fédération de Russie ................................................................................................................................. 329 Martyanova Ye.G., Solopov O.V., Chesnova Ye.N. Prevention of religious extremism and system of cultural tourism: experience pedagogical university ................................................................................ 332 Polomoshnov A.F., Anisimova N.N. National Character and sociocultural identity. ................................. 352 JURISPRUDENCE ............................................................................................................................................ 360 Kalugina E.A, Kalugina N.G. The special aspects of fact to be proven in criminal cases of non-payment of wages, pensions, stipends, allowances and other payments ................................................................... 360 Syrbo V.A. Valuation methods in the work of chamber during the selection of judges ........................... 366 Tailova A.G, Magomedov A.A. The value of statistics in victimological prevention. ................................ 370 PHYSICS AND MATHEMATICS ........................................................................................................................ 376 Mombaeva M.O. On the problem of activisation of informative activity of students in the Modern Kasich school names offer ....................................................................................................................... 376 The modern world: experience, problems and prospects | 4 ECONOMICS UDC 338.2 Akatov M.N. Organization of effective workplace employee of the credit institution on the basis of "5S " « » «5S» Mikhail N. Akatov, Volgograd cooperative Institute (branch) Russian University of cooperation Volgograd, [email protected] , ( ) , Abstract: The author considers the methodological and practical aspects of organizing effective workplace employee of a credit institution using the 5S system. Keywords: credit institution, the debt problem, the motivation of employees. : , : , 5S. , . , . . , The modern world: experience, problems and prospects | ECONOMICS , 5 Д . : 2-4]. , . 28,6% 2015 ( ). 31 44,9% , 37,7% 32,7% 1 2015 127 ( ). . 10 . 1,1 , . 22 . : , , . . . «5S», . , . , , , , . , , . The modern world: experience, problems and prospects | ECONOMICS 6 , ; , , ; ,« », ; , , ; , , ; , , . , , , . . «5S». «5S» - , . «5S» . : , , , ; The modern world: experience, problems and prospects | ECONOMICS 7 , . «5S» 1. : , - , . 2. . 3. , . 4. , . . 5. «5S». . 1 «5S» «5S» / , . «5S» , . «5S» / / . . , . » « № 4. The modern world: experience, problems and prospects | ECONOMICS 8 – , «5S», . «5S» « ». , «5S». , : - 1. 2. «5S» ; . «5S» . - ( ) . 2 , ( , , . . - . ). , . , , «5S», . . . . , 3.5. № 5. . , , . , , . «5S». 3 , . 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References 1. . . // : . 2013. № 1 (49). . 16. 2. . . - // : 3. . 2013. № 9 (45). . 21-29. . . – // : . 2010. № 23. . 44-53. The modern world: experience, problems and prospects | ECONOMICS 13 UDC 657.1 Arutyunyan Yu. I, Chertova T. S, Nelina N. I. Problems of implementation direct- costing « - » Arutyunyan Yuliya Igorevna FОНОrКХ SЭКЭО BЮНРОЭКrв EНЮМКЭТШЧКХ IЧsЭТЭЮЭТШЧ ШП HТРСОr EНЮМКЭТШЧ “KЮЛКЧ SЭКЭО AРrКrТКЧ UЧТЯОrsТЭв ЧКЦОН КПЭОr I.T. TrЮЛТХТЧ”, Krasnodar Chertova Tatiana Sergeevna FОНОrКХ SЭКЭО BЮНРОЭКrв EНЮМКЭТШЧКХ IЧsЭТЭЮЭТШЧ ШП HТРСОr EНЮМКЭТШЧ “KЮЛКЧ SЭКЭО AРrarian University ЧКЦОН КПЭОr I.T. TrЮЛТХТЧ”, Krasnodar Nelina Nelli Igorevna FОНОrКХ SЭКЭО BЮНРОЭКrв EНЮМКЭТШЧКХ IЧsЭТЭЮЭТШЧ ШП HТРСОr EНЮМКЭТШЧ “KЮЛКЧ SЭКЭО AРrКrТКЧ UЧТЯОrsТЭв ЧКЦОН КПЭОr I.T. TrЮЛТХТЧ”, Krasnodar [email protected] « . . » . « . . » . « . . » . Abstract. The article deals with problems of direct costing system implementation. The notion of a system of direct costing, given the basic calculation tasks allocated advantages and disadvantages of direct costing system and highlighted the main problem of the introduction of direct costing system. Keywords: direct costing system, calculation of the cost. . . , , . : - . , Д3, .225Ж. The modern world: experience, problems and prospects | ECONOMICS 14 Д1, . 15Ж. . « ». - ( ( ) ), , , . . Д2, . 300Ж. « » - , . , , . , « » , Д5, .159Ж , ё , . , , . , The modern world: experience, problems and prospects | ECONOMICS 15 . ( , ) , . , - , . , . ( ) . , Д4, .182Ж. , , ( ) . . : ;  ;   ;  , ; .  The modern world: experience, problems and prospects | ECONOMICS 16 . . . . , , . , . : , . . . , . ., . ., . ., . . , - : 1. , - , . The modern world: experience, problems and prospects | ECONOMICS 17 . . 2. . . 3. , . , . . . , . , . , , . , 90 " ", . . , , Д6, . 233Ж. , , . , The modern world: experience, problems and prospects | ECONOMICS 18 , , , , . . , , , . , . References . ., 1. . ., . . - // : V 30 .- 2. 2014 .: : 6 . / . ., 2014. . ., . . . V. - .14-17. . . // VI - « ». « . - NШrЭС CСКrХОsЭШЧ, SC, USA: .- . », 2015. . 300-303. The modern world: experience, problems and prospects | ECONOMICS 19 . 3. . ., . . // - , « : : ». - , 2015. . 224-227. 4. . ., . . // - « »: : . . - , 2015.- . 180-184. . ., 5. 4- . ., . . : : // V 30 2014 .: 6 . / . ., 2014. – . 6. . . . . . – : V. – .159-161. ., : . . // . № 6(35). – , 2013. – . 232-236. UDC 338.2 Chernihov D.N. Non-profit organizations in the Russian society Dmitri N. Chernihov, Volgograd cooperative Institute (branch) Russian University of cooperation Volgograd, [email protected] , ( ) , The modern world: experience, problems and prospects | ECONOMICS 20 Abstract: The author considers the methodological and practical aspects of the functioning of nonprofit organizations and their role in modern society. Keywords: non-profit organization, social partnership, a public organization. : , . : , , . . , , Д . : 1-3]. . , , . « » 90- « . . ». . . , , , , , The modern world: experience, problems and prospects | ECONOMICS 21 . : ; - ( - ); ; - ; - ( - , , .). , , . , . . . , . п де тел о о ол о т о т Целе п ле о т еко О е е к о т те е о о оп л де е о од о 1. , , , . , The modern world: experience, problems and prospects | ECONOMICS 22 , . . , . , , , . . , . , . , , - , . . , . . , . . , , , , , , , . - . , , .Д11,c.138] . , , . The modern world: experience, problems and prospects | ECONOMICS 23 . , , . , . . . , , , , , . , , , , , . , . , , . . . , , , , . . . , . . , . The modern world: experience, problems and prospects | ECONOMICS 24 , . , . , . , , , . . . , . Д15,c.149] , , , . , . . , , , , . . , , The modern world: experience, problems and prospects | ECONOMICS 25 . . , . References 1. . . - // : 2. . 2013. № 9 (45). . 21-29. . . – // : . 2010. № 23. . 44-53. 3. . . : // : . 2013. . № 10 (46). . 58-67. UDC 338(075.8) Ermakova N.Y., Vaitsekhovskaya S.S. The current state of development of Russian market of hotel services Ermakova NataliaYurevna Stavropol state agrarian University, Stavropol [email protected] Vaitsekhovskaya Svetlana Sergeevna Stavropol state agrarian University, Stavropol [email protected] , , The modern world: experience, problems and prospects | ECONOMICS 26 , Abstract. In accordance with the Strategy of socio-economic development of the Stavropol Territory one of the priority sectors of the economy is tourism. The process of formation of a competitive tourism industry is impossible without the development of tourism infrastructure, which is a vast scope of services by means of accommodation, catering, business services to the sports and recreation and entertainment services. Keywords: socio-economic development, Stavropol, tourism In accordance with the Strategy of socio-economic development of the Stavropol Territory one of the priority sectors of the economy is tourism. The process of formation of a competitive tourism industry is impossible without the development of tourism infrastructure, which is a vast scope of services by means of accommodation, catering, business services to the sports and recreation and entertainment services. One of the most dynamic elements of the tourist infrastructure is the hotel business. The growing demand for tourist services, a relatively small initial investment, a significant level of profitability made this a very attractive business in many countries around the world. In the Russian accommodations profitability level 2.5 times higher than in Europe. The number of hotels increased by 35.3% and amounted to 8406 in 2013 units For the period from 2011 to 2013 in Russia. This certified to the level of "five stars" 49 hotels, 164 hotel is justified claim the category of "four stars" hotel 285 - "three stars" and 127 - the category of "two stars" and below Per 1 hotel one-time capacity in 2013 amounted to 70 seats, which is 15.4% less than in 2011. The average Russian hotel companies are small businesses. During the period under review increased number of guests and the amount of paid services (Table 1) The modern world: experience, problems and prospects | ECONOMICS 27 Table 1 The amount of paid services hotels in Russia Indicators 2011 2012 2013 2013 % 2011 Number of residents, K people. 34806 37260 41280 118,6 The volume of paid services, mln 157460 190520 224800 142,8 1459 1593 1706 116,9 25348 24221 26743 105,5 3,1 3,2 3,2 103,0 including 1 overnight, rub 1 hotel rubles The average number of overnight stays, days During the period from 2011 to 2013. volume of paid services increased from 157.5 to 224.8 billion rubles. or by 42.8%. The size of paid services per overnight stay was 1706 rubles. and grown for 3 years at 16.9%, and based on 1 hotel grew by 5.5% and amounted to 26.7 million rubles.. Increased by 18.6% occupancy in hotels, which in 2013 amounted to 41 280 thousand. The total number of days of stay remained practically unchanged and the average is 3.2 days. For the development of the hotel business in 2013, total investment amounted to more than 22.5 billion rubles. The share of investments directed to the hotel business in 2014 amounted to 0.33%. Table 2 The volume of investments in hotel business Indicators Total Finince Investments, bln rub including Hospitality The share of hotel business in the total volume of investments,% long-term short-term 6772 701 6071 22,5 1,4 21,1 0,33 0,2 0,35 In structure of investments 1.4 billion rubles. make long-term investments and 21.1 billion rubles. short-term. The share of long-term investments in the total amount of 6%, while the short-term - 94%. The modern world: experience, problems and prospects | ECONOMICS 28 The main players in the market of hotel business in our country continue to be the domestic investors, but foreign investors' activity has decreased by 24%. An attractive area for hotel investments from foreign investors is only partially Moscow and St. Petersburg. Among foreign investors continue to lead the United Kingdom (9%) and China (7%). In large cities, in addition to the construction of new hotel complexes reconstructed available. Currently, there is no sector of relatively inexpensive small hotels of good quality (international 3-star), so the development of the hotel business in the presence of a stable demand for hotels is to go towards the reconstruction of comfort and enhance the old hotel complexes built in Soviet times. The largest number of hotels so far reconstructed in St. Petersburg. In the regions, there are many systems that are currently empty. These hotels have either shut down or be converted. The economic situation in regional centers does not involve a substantial influx of visitors from other regions or from abroad. Therefore, the number of guests, the purpose of arrival, time of residence and the purchasing power of customers will not change in the near future. Thus, the only way of development of the hotel sector - improving the quality of living and the level of services provided. The hotel complex of Stavropol region has 268 enterprises, or accommodation facilities of all types, among which 75% is privately owned, and 60% are small businesses. Hospitality edge occupies 2.3% of the gross regional product During the analyzed period, the volume of paid services increased from 2029 to RUB 2.688 billion.. or by 32.5%. The total volume of paid services additional services occupy 10,0% and in 2013 amounted to 270 million rubles. The size of paid services per 1 hotel grew by 7.0% and amounted to 10 million rubles. This figure is low and does not reflect the actual size of the average annual revenue of hotels, as to the calculation made all types of accommodation facilities. The modern world: experience, problems and prospects | ECONOMICS 29 Table 3 Performance hotels Stavropol Territory Indicators 2011 2012 2013 2013 % 2011 The number of hotels, units 217 236 268 123,5 The volume of paid services, mln. Rub. 2029 2316 2688 132,5 210 262 270 128,4 The share of value-added services,% of total 10,4 11,3 10,0 - The volume of paid services per 1 hotel mln. Rub 9,4 9,8 10,0 107,3 The share of hotel business in GRP,% 1,9 2,1 2,3 - including additional services More than 75% of hotels profitable edge. However, the amount of income coming in net financial result a small edge, so businesses hotel industry generate only 2.4% of the profits in the budget of the region. The level of profitability of enterprises hotel industry is 10.2%. Main number of hotels (73.5%) is concentrated in the territory of the Caucasian Mineral Waters. Twenty-eight hotels and 10% of the total accounted for the regional center, but these hotels are among the largest in the Stavropol region as a whole: "Intourist-Stavropol," "Eurohotel", "Stella", "Park Hotel" "Stavropol", "Continent". These hotels have passed the Unified classification system of classification of hotels and other accommodation. In Stavropol 3 hotels and 11% of hotels have received the classification of "four stars". Besides Stavropol are several dozen hotels of different classes (including guest houses and mini-hotels), not certified. increase in the number of new luxury hotel complexes In the last 10 years. Much work is underway on the reconstruction and upgrade of the existing hotel stock edge to bring it to the generally accepted international standards. Studies show that due to the introduction of a mandatory classification of hotels, the market structure will change in the direction of quality room stock. The modern world: experience, problems and prospects | ECONOMICS 30 At CMS operates extensive network of hospitality industry. So, in Kislovodsk, has 58 placements, including 9 major hotels. The total number of the number of rooms in Kislovodsk is 1,085 units. In the town of Pyatigorsk are 38 accommodation facilities, including the famous hotels "Beshtau", "South" ( "Kavkaz-Express"), "Gallery-Palace", "Eurasia", "Intourist", "Pyatigorsk", " Sport". 53 accommodation facilities registered in Essentuki, including "Pontos Plaza", "Don-Plaza", guest house "Luxor" Hotel Europe and others. In the city of Georgievsk registered 4 hotels with a total capacity of 117 rooms or 168 beds. The only hotel that is certified to 3 stars, is a "Crown". In addition there is a municipal Georgievsk Hotel "Jubilee", guest house "Visit" and the mini-hotel. The number of guests CMS in 2014 amounted to more than 1.5 million people. of which 0.4 million. Foreigners. Studies show that the hotel market in the Stavropol Territory is far from saturation. However, every year in connection with the commissioning of new facilities on the market competition is growing, especially among the small class 3 * hotels and mini-hotels. To increase the competitiveness of the hotel industry needs to develop additional infrastructure that will expand the potential audience, to acquire new target groups. This will smooth out seasonal fluctuations in demand, increase the occupancy rate of the hotel. For the development of the hospitality industry and in particular the hotel business in the Stavropol region developed target program "Development of resorts and tourism in the Stavropol Territory in 2012-2016" with total funding of more than 1.1 billion rubles. In accordance with the program of development of the industry is planned to increase the share of industry in the gross regional product up to 5% increase in additional tax revenues to the consolidated budget of the region and the creation of 90 jobs. [3] It was found that to improve the efficiency of hotel business must be: The modern world: experience, problems and prospects | ECONOMICS 31 - The creation of new hotel products on the basis of the modernization of the hotel complex and attract significant investment in the hotel industry; - Improving the quality of services provided as a result of training the hotel staff and the involvement of independent hotel operators [4]. Modern conditions of economic development require workers to ensure comprehensive customer service, development and delivery in one place quite full and diverse range of services. Also requires the development and design of rational forms of incentives for staff, taking into account the specifics of labor (increased neuro-emotional stress of work, a combination of different activities, differences in the degree of labor intensity for; the combination of skilled and low-skilled types of work, etc.). Thus, the creation of a modern hotel management technology to improve the quality of services provided to clients and increase the economic efficiency of hotel business and hospitality industry as a whole. References: 2010-2014 1. 2015-2019 . BЮsТЧОssSЭКЭ/ Д ., Ж. - : http://marketing.rbc.ru/research/562949984256624.shtml Д 2. Ж. - //www.m2- sЭКЯrШЩШХ.rЮ ( 15.01.15). . ., 3. : СЭЭЩ: . . // . - 2014. - № 14. . 26-32. . 4. ., . . / , : ББI , III . : - « », « The modern world: experience, problems and prospects | ECONOMICS »; 32 . ., . ., . . . 2014. . 66-70. « 5. » Д 2012-2016 Ж. – : http://law7.ru/stavropol . . 6. // . - 2013. - № 4. . 152-155. 7. / . – : СЭЭЩ://ааа.sМТОЧМОПШrЮЦ.rЮ/ . ., 8. . ., . . // : . . 2015. № 7 (53). . 13-16. UDC 330.142 Efremova A. A. The theoretical aspects of investment activity Efremova Angelica Aleksandrovna «Crimean Federal University V.I. Vernadsky» Simferopol, Republic of Crimea, Russian Federation « . . . . , » , [email protected] Abstract. The article deals with the basic theoretical aspects of the investments and investment activity. Keywords: investments, investment activity. . . : , . . , , The modern world: experience, problems and prospects | ECONOMICS 33 . , , , . . - . - , , , : ( ), . ( ). — , , , , , , , , , , , . , – , , « » ( . . : « « . , . . , « . . ) » : , The modern world: experience, problems and prospects | ECONOMICS 34 »». – . , , , . 1Д1; 2; 3; 4Ж « » . , . -, , . 1 « № 1 . » , , . . 2 3 . . . . . , , , , . , , . 4 « » « , 5 . . . . 6 , , « 7 . , , « »- . , , The modern world: experience, problems and prospects | ECONOMICS 35 , . 8 . . . 9 . . . 1 , Д4; 5; 6Ж The modern world: experience, problems and prospects | ECONOMICS 36 Кл к . о о вло е ед тв, кте у п одол тел о т уч т в ве т о о де тел о т . . о о ло е е у о : ) е л е е т ) о е е т е т . . о кте у у т де тел о т : )п е е т ) еп е е т . о у ов во де тв о ов ве т о у де тел о т . . оу о до од ) окодо од е ) ед едо од е ) кодо од е о е т о о . . о о о т е о т е т о е е у о : ) т е е т ) о уд т е е е т ) е е е т . . по пе оду о у е т ле ) к тко о е е т ) ед е о е е т ) дол о о е е т . о во п о вод тве точ к ве т о п о т : е т е т е т . . оу о е т о ) ко ко е е т ) ед е ко е е т ) око ко е е т ) е у е е т . о п ве т : вле . . по е т ) е ) е ) е о т п . . о то к е т о ) о т е е то к ед т )п ле е е то к ед т ) е е то к ед т дле кто ов оо к : . . оу о л к д о т : ) окол к д е е т ) ед ел к д е е т ) кол к д е е т . . о о п о од т е о е т о е у о : ) ло е е т ) т е е т . . о о л о п ед т : ) оте е т е е то к ) от е то к е т о т ле о т е у о : то е о : т т т вле о т вло е л о . . о от ле ) ет ) е т ел о п одук ) е т ) е т д) е т е) ет ) е т ко о е ко п ле о т о у е т ле ут е о т д у е е о п едел т о от п ле о т : л п о ле о т ел кое о т о пе е отку т о тел ко плек т по т опто у о у то о л ек е о ко плек д у е от л е де тел о т т . ко ет ет 1. , The modern world: experience, problems and prospects | ECONOMICS 37 , . , . , . Д7, . 35Ж. , , . -, . , , , . . , , . References 1. , . . – Д : , 2. Д . . Ж: / . – 2010. – 116 . - . . Ж: / . . .– : . – 2012. - – 344 . 3. , . Д Ж/ . , . .– . – 1996. – 51 . The modern world: experience, problems and prospects | ECONOMICS 38 .: , 4. . , .– Ж/ Д Ж / . – 2002. – 284 . , 5. Д . . . . . . , . . . – 3- ., . .– .: - Д Ж/ . . . , 2009. – 261 . , . . 6. – . 1. – .: - , . . 7. / . . - , 2001. – 536 . . // I - « » / . – . – 11 , 2016. – 163 . . 34-37. : http://elibrary.ru/item.asp?id=26691852 UDC 658 Iarilina E.E. Les spécificités des services dans la restauration Iarilina Elena Evgenievna Moscow University for the Humanities, Moscow , . [email protected] Abstract. In the article the definitions of the word «service of social feeding», «quality of services» are specified, the kinds of services which are known as organizations of social feeding are define. Keywords: services, quality of services, social feeding, restaurant. Résumé. et article explique les notions «services de restauration», «qualité des services», il définit les types de services qui sont présents dans la restauration. Mots-clés: service, la qualité du service, restauration, restaurant. La restauration appartient au secteur des services. La qualité des prestations des services a un effet positif sur l'activité économique et financière et joue un rôle important dans l'amélioration de l'efficacité de la production sociale. Les consommateurs de la restauration sont les résidents des villes et les visiteurs. The modern world: experience, problems and prospects | ECONOMICS 39 Aujourd'hui, il est impossible d'imaginer la vie sans aller dans un café ou un restaurant. De nombreuses entreprises sont intéressées par l'organisation d'une bonne nutrition pour leurs employés. Les grandes organisation ouvrent des buffets, des snack-bars ou des cantines au sein de leur entreprise. D'autres offrent à leurs employés des tickets pour un repas chaud. Si cela est impossible, les travailleurs à l'heure du déjeuner, préfèrent se render au restaurant le plus proche pour un "menu ЦТНТ". IХ ОsЭ НОЯОЧЮ КЮssТ Эrчs р ХК ЦШНО Н’ШrРКЧТsОr НОs ЛКЧqЮОЭs ШЮ НОs rцМОЩЭТШЧs р l'occasion des fêtes dans les restaurants de différents niveaux et classes. Maintenant, en se promènent dans le rue de la capital, on peux non seulement appercevoir des restaurant, des café, des bistrot de taille différente, mais aussi different type de services fournis La demande donne lieu à l'émergence de services. La raison par laquelle la notion du services se développe est la concurrence des services. Le secteur détermine ХО sОrЯТМО. L’КЮРЦОЧЭКЭТШЧ, ХК ЩШrЭцО ХКrРО ОЭ ЯКrТцЭц НОs sОrЯТМОs sШЧЭ НОs цХцЦОЧЭ très importants pour la restauration. Certains auteurs interprétent différemment de la notion de «service». Par exemple:  Le service – М’ОsЭ ЮЧО КssТsЭКЧМО ПШЮrЧТО ЩКr ХОs ЦцЧКРОs ЩrТЯцs, ХОs locataires privés, diverses commodités économiques. Services publics (gaz, assainissement, éclairage).  Le service – М’ОsЭ ЮЧe activité visant à répondre aux besoins par la production ou la fourniture des exigences pertinentes de cette richesse est non significatif et matériel. Produit privé ou fini du résultat de l'activité dans un service qui est fourni aux exigences réglementaires en matière de consommation de ses propriétés, conformément à la demande [1].  Le services – М’ОsЭ ХО rцsЮХЭКЭ Н’ЮЧО КМЭТЯТЭц, ОЭ ЧШЧ ЩКs НОs rОХКЭТШЧs significatives entre les personnes, indépendamment de l'acquisition de la forme matérielle. Ce n'est pas un véritable effet bénéfique des interactions des agents économiques. The modern world: experience, problems and prospects | ECONOMICS 40  Le service – М’ОsЭ ЮЧО КМЭТШЧ, ЮЧ КЯКЧЭКРО цМШЧШЦТqЮО sШЮs ХК ПШrЦО НО Х'КМЭТЯТЭц, qЮТ ЯТsО р sОrЯТr Н'ЮЭТХТЭц Н’КЮРЦОЧЭКЭТШЧ НО ХК МШЧsШЦЦКЭТШЧ НО l'objet, et sa tâche – М’ОsЭ Н’КРir sur les d'objets de services [4]. Les Services de restauration (selon le GOST R 50647-2010) – М’ОsЭ ХО rцsЮХЭКЭ des activités des établissements de restauration publics (personnes morales ou entrepreneurs individuels) qui ont pour but de répondre aux besoins des clients, de créer des conditions de vente et de consommer des produits de restauration et de marchandises achetées dans la conduite de loisirs et autres services supplémentaires. Les services de restauration sont divisés en:  services alimentaires;  sОrЯТМОs НО ЦТsО ОЧ œЮЯrО НОs ЩrШНЮТЭs НО ХК rОsЭКЮrКЭТШЧ ОЭ НОs ЛТОЧs achetés;  services d'organisation de biens de consommation et des services de restauration;  services d'information et de conseil;  sОrЯТМОs Н’КМЭТЯТЭцs НО ХШТsТrs, в МШЦЩrТs ХО НТЯОrЭТssement;  services de fabrication des produits de la restauration;  autres services de restauration. Sur la base de ce qui précède, nous pouvons définir que dans le secteur de restauration il y a une place aux services tangibles (produits alimentaires et culinaires) et immatériels (qualité du service). Les prestations immatérielles ne sont pas liées aux biens alors que les prestations matérielles sont relatifs au produit sous sa forme matérielle. L’ТЦЦШЛТХТsКЭТШЧ МШrЩШrОХХО ОЭ ТЧМШrЩШrОХХО НЮ rОsЭКЮrКЧЭ МШЧНЮТt à la décision du client de visiter tel ou tel endroit. Les services de restauration peuvent être appelés comme les actifs de l'entreprise, les immobilisations corporelles (aliments et boissons), le client est en mesure d'évaluer, même en court terme, et intangible (repos, confort, ambiance conviviale) difficile à vérifier en avance, leur évaluation peut être subjective. The modern world: experience, problems and prospects | ECONOMICS 41 Lambep Jean-Jacques indique seulement trois caractéristiques spécifiques des services: intangibilité, non stockable et indivisibilité [3]. La plupart des auteurs suggèrent quatre caractéristiques spécifiques des services: intangibilité, service non stockable invincibilité de la source et l'impermanence de la qualité (Assel H, Khrutsky V. E., Basovskiy L. E., Bugakov V. P. etc.). Analysons plus précisément les quatre caractéristiques. Intangibilité des services. Nous ne pouvons ni goûter, ni toucher, ni voire ou entendre le service avant sa prestation directe. En raison de l'intangibilité des services son acquisition d'achat augmente et le degré d'incertitude aussi. Le client est à la recherche de quelque chose qui sera la preuve de la qualité des services afin de réduire l'incertitude qui est générée par l'intangible. Une variété de faits peut ЭцЦШТРЧОr НО ХК qЮКХТЭц НОs sОrЯТМОs. EЧ s’КЩЩrШМСКЧЭ Н’ЮЧ rОsЭКЮrКЧЭ ШЮ Н’ЮЧ МКПц, ХО visiteur voit leur apparence, peut rentrer à l'intérieur, voir le décore et rencontrer le ЩОrsШЧЧОХ. TШЮЭ МОХК sОrЭ Н'цЯКХЮКЭТШЧ НОs sОrЯТМОs Н’ЮЧ rОsЭКЮrКЧЭ. Invincibilité de la source. Pour que le service soit fourni, généralement, il nécessite la présence de celui qui fait le service et celui qui reçois le service. Le ЩОrsШЧЧОХ ОsЭ ОЧ МШЧЭКМЭ КЯОМ ХО МХТОЧЭ, ТХ ПКТЭ ЩКrЭТО НОs ЩrОsЭКЭТШЧs qЮ’ТХ ПКЮЭ ЯОЧНrО. Le repas au restaurant peut être parfait, mais si le serveur ne sait pas comment leur sОrЯТr ХОs ЩХКЭ, ТХ rцНЮТЭ Х’КЩЩrОМТКЭТШЧ РХШЛКХО НЮ rОsЭКЮrКЧЭ НКЧs ХОs вОЮб НОs visiteurs. Le temps passé laisse une impression négative de la visite à l'institution. Le client, à son tour, devient également partie du service fourni. Les restaurants sont visités par diveres catégories de gents. Si vous venez avec un collègue lors d'un déjeuner d'affaires pour discuter de divers détails, et à la table voisine il y a un group de personne célébrant une fête, le déjeuner d'affaires sОrК ЩОrЭЮrЛ. C’ОsЭ ЩШЮr МОХК qЮО le gestionnaire doit gérer non seulement les employés, mais aussi les clients. L'ensemble de tous ces éléments (contact direct avec les prestations de services, support physique visible et invisible, participation du client dans les prestations de services) forme un service global dans l'esprit de l'acheteur. The modern world: experience, problems and prospects | ECONOMICS 42 L'impermanence de la qualité est caractérisé par sa différence. Cela veut dire que la qualité dépend du personnel et des conditions. "La variabilité et les variations de la qualité du service – М’ОsЭ ХК ЩrТЧМТЩКХО rКТsШЧ НО Х'ТЧsКЭТsПКМЭТШЧ НОs МХТОЧЭs" Д2Ж. LОs МКЮsОs НО Х’impermanence:  les services sont pris et servis en même temps, ce qui limite la possibilité de contrôler leur qualité;  Х’ТЧsЭКЛТХТЭц ЭОЦЩШrОХХО НО ХК demande rend la préservation difficile de la qualité de service pendant les périodes où la demande devient élevée;  le service dépend beaucoup de l'état du prestataire. Le service peut être fourni différemment car il défile à partir des différents facteurs qui affectent la personne le jour J. Les gens sont plus volatils que les produits. Service non stockable indique qu'il ne peut pas être conservé. Par exemple, les restaurants doivent prendre une charge supplémentaire pour les sièges préréservés afin de garКЧЭТr ЮЧ ЛцЧцПТМО rШЛЮsЭО. L'ОЧЭrОЩrТsО НШТЭ ЦКЧœЮЯrОr ОЧЭrО ХОЮr МКЩКМТЭц et de la demande actuelle, puisque la perte de la demande ou du client est impossible de rattraper après. Références 1. Champ d'application de services: caractéristiques du développement, les tendances et les méthodes de recherche. Monographie collective / Pod Society. Ed.: Sviridenko J.P., Soloviev V.N., Baburin V. – SPb: Maison d'édition SPBGISE, 2001. – 87 p 2. Kushnarev V.S. Activités de services / I.V. Kushnareva, V.E. Zhidkov, E.S. Alehina, Zh.V. Gornostaeva / manuels pour les étudiants de premier cycle 100.100.62 - service / Moscou; Stavropol, 2013. – 89 p. 3. Lamba J.J. Stratégique marketing – Paris, 2015. – P. 125–128. SШПТЧК T.N. SОrЯТМОs: LОs ЭrКЧsПШrЦКЭТШЧ НКЧs Х’цМШЧШЦТО НЮ ЦКrМСц. SPb., 1999. – 58 The modern world: experience, problems and prospects | ECONOMICS 43 UDC 338.2 Koloskov A.A. On the question of designing the organizational structures of management Alexey A. Koloskov, Volgograd cooperative Institute (branch) Russian University of cooperation Volgograd, [email protected] , ( ) , Abstract: The author considers the methodological and practical aspects of designing the organizational structure of the enterprise. Keywords: organization, design organizational structure. : . : , , . , , , , , . ( ), , . , , . , , , . , – The modern world: experience, problems and prospects | ECONOMICS 44 . . (« ») « . . , , , , , , , , , , , , . , . . . . . , , . . , . . , , . . . . , , . . . . , . , . , - , , . , - . , - , , , . The modern world: experience, problems and prospects | ECONOMICS 45 , - – – , . , , Д4-6]. « ». , . . Д8, . 125Ж. . , , , , Д1, . 274Ж. . . , – , . . , Д3, . 59Ж. , . , , , . , - , : ; ; The modern world: experience, problems and prospects | ECONOMICS 46 ; ; Д2, . 36]. , « » , - . . , , , , , " ", , . . , , , - ( ). , , , , . , , , , . . . . . . The modern world: experience, problems and prospects | ECONOMICS 47 , ( ), ( , , ). . , . . ( .1). Д7, .15Ж 1. The modern world: experience, problems and prospects | ECONOMICS 48 , . , , , . ( . ) . , . ( , ) . . , , . , / , , . , . , , , . The modern world: experience, problems and prospects | ECONOMICS 49 References 1. . .: Ж / . . – , 2012. – 863 . 2. . . . . : , . . 3. 3- : Д .- .: , 2012. – 373 . . . ., : . .- 4. .: / / . . .– - , 2013. – 480 . . . // : . 2013. № 1 (49). . 16. 5. . . - // : 6. . 2013. № 9 (45). . 21-29. . . – // : . 2010. № 23. . 44-53. 7. : ; 08.00.05 – ( ). 8. . . , 2013. – 26 . . . .– .: : / , 2012. – 225 . The modern world: experience, problems and prospects | ECONOMICS 50 UDC 338.532.42 Komarova I. P. Problems of pricing in the defense market Komarova Irina Pavlovna Plekhanov Russian University of Economics, Moscow . . , . [email protected] Abstract. The purpose of the study was to investigate the problems of pricing in the market of defense supplies. Restrictions of legislatively established methods of pricing for defense products were revealed. The methodology of the economic theory and theory of pricing was used for carrying out this study. The structural and comparative analysis was the main method of the study. Keywords: pricing, defense products, price-ceiling method, cost plus method, analog method, method of imputation. . . . . . , , , : , , . : , ( ) , , . , . . The modern world: experience, problems and prospects | ECONOMICS 51 , . № 275- « « », № 44- № 147- « , , », ». 2015 . ( « ) , , ( , , ), , », : 1. . . 2. ( ) , . ( 3. ) , ( ) ( ) , . . The modern world: experience, problems and prospects | ECONOMICS 52 . 1. , . ( ) - , , Д1Ж. ( ) :  ; ;  ,  . , . , . , , , ( , , - 2015 . 12,91%). 12,2 %, 2. . , . . - , The modern world: experience, problems and prospects | ECONOMICS 53 , . . , , , . - , ( , , ). , . , ( ) . , (ACi) ACi = : TCi Qi (1), TCi – , i, ( . .); Qi – i- ( .). i( ) : (2), TCi = DCi + ki ×OC DCi – i( ( . .); OC – . .); ki – . i, , . - , Д1Ж . The modern world: experience, problems and prospects | ECONOMICS 54 , 5 ( ), , 25% ( , ) 1% - , . – , . 3. , , , , , . , , ( ) ( , , , , ). , , . . , , : P+ DI (3), = PV The modern world: experience, problems and prospects | ECONOMICS 55 P– , – DI , , PV – . , , , , . References 28 1. 2015 . ( .) № 407 « . 04.09.2015 ( ) , , ( , , ), , ». : http://www.consultant.ru/cons/cgi/online.cgi?req=doc;base=LAW;n=185798 . ., 2. . . . - . 2014. № 38 (556). . ., 3. . . . : .: , . , 2015. 320 . . ., 4. . . . : . .: , .: VII . - , 2015, . 401-405. The modern world: experience, problems and prospects | ECONOMICS 56 UDC 65.011.8 Kotova X. Yu, Efremova N.I. The problem of improving the scientificity and feasibility in making managerial decisions in enterprises and banks . ., . . Kotova Xenia Yuryevna Perm State University, Perm [email protected] Efremova Natalia Igorevna Perm State University, Perm [email protected] , . , . Abstract. In emergent conditions of the external environment increases the urgency of issues related to managerial decision making. The latter are often taken intuitively, since managers are faced with the lack of data, fuzzy or their structuring, or lack of adequate methods of information processing. The article presents a classification of managerial decisions and the analysis of the main problems hindering improvement of scientificity and validity of management decisions. A comprehensive approach to solving problems, including organizational, methodological and technical aspects. Keywords: management decisions, management accounting, methods of management accounting, banks, enterprises, the justification of making managerial decisions, integrated approach. . , . , , , , , . , . , , , , : . , , , , . – ( , ) . The modern world: experience, problems and prospects | ECONOMICS 57 , , , , , ё . , . , , . . ., . ., . . . . , Д4Ж. : . , . , . . . . ., . ., . ., ., , . ё . . , ё , , , ё , , , . .Д1Ж. , . ., . ., . . . . : The modern world: experience, problems and prospects | ECONOMICS 58 ., . ; , Д8Ж. , , . ё : , , , . , . : :  ( ), ( ); :  ( ), ( , ); :  ( ), ( ); :  ,  ( ), ё – ; : ( 20%- The modern world: experience, problems and prospects | ECONOMICS 59 ), ( ё ).Д11Ж ( .1). , Д9Ж. 1 Д , - Д - - - ; ; - ; - - ; . ; - ; , - , - - - ; ; - ; / - - ; ; . ё - ё - , ( ) . : The modern world: experience, problems and prospects | ECONOMICS 60 , ; , , , ) ( , ; ; ; ; . - . . , , , . , . , : , . : . 1. , . , - , , . : , ё . The modern world: experience, problems and prospects | ECONOMICS 61 . 2. , ё ё . ё : , , . . , , . , . , 3. . . , ( , ). , ё , . : 1. , – . , . , . , : , . « – » Д16Ж. , . . , – The modern world: experience, problems and prospects | ECONOMICS 62 , – . . ё ё : : . , , . Д7]. . 2. 21 , . - , ( ) . , , . . : . 1. , , , ё , . , . , , The modern world: experience, problems and prospects | ECONOMICS 63 , . . 2. : , , ; . . – , ( .2): .  , Д1Ж. ё , , – , , ё . :1 , , , Oracle. .  . - , . , . Д16Ж. , ё Standard & Poor’s Corp. . – 84% – ё . The modern world: experience, problems and prospects | ECONOMICS , 64 , , ( « . ) «IBSO». » : ( ); ( , , , , ); . .  . ( ), , , , IP- Д17Ж. - MТМrШsШПЭ OППТМО, « , « » ». .  , . , . OPMКЧКРОr – : ё , . , , , . The modern world: experience, problems and prospects | ECONOMICS 65 2 1 , , , , Oracle SЭКЧНКrН & PШШr’s ; Corp, - «IBSO» Microsoft Office « » « » OPManager , . , , , . , . : , The modern world: experience, problems and prospects | ECONOMICS 66 , ; , - , , , , ; , , . , , , . , ё , , , . . . , , , . References 1. . . // . - 2012. - № 3. - .58-70. The modern world: experience, problems and prospects | ECONOMICS 67 . 2. . // . – 2015. - №4. – . 163-168. . 3. . // : , , , . –2015. – . 211-214. . 4. . // . – 2013. - №1. – . 103-123. . 5. . // HR : . .– , 2014. – . 33-50. . . 6. // . – 2014. – №23. – . 80-88. . 7. . // . – - 2007. - №3. – . 185-197. . 8. . // .– 2006. – №4. – 229-234. . 9. . // . – 2012. - №10. – . 48-52. . . 10. // . – 2013. - №1. – . 37-42. 11. . . . . // ё . – 2016. - №1. – . 34-40. The modern world: experience, problems and prospects | ECONOMICS 68 . 12. . // . 13. . .– , 2013. – . 5-8. . // . — 2015. — №8. — . 590-592. ё 14. . . ё - - // . – 2012. - №14-1. – .81- 87. . . 15. // . - 2011. - № 10. - .189-191. . 16. . // : . – 2009. - №19. – . 1-10. . 17. . – // : . .– , 2013. – 352-354. . 18. . . : . " ". - .: - , 2002. . . – 138 . . . 19. ё // . 2013. - №6. – . 294-298. 20. . . // . – 2012. - № 4. – . 229-232. The modern world: experience, problems and prospects | ECONOMICS 69 UDC 338.2 Kurilov P. I., Strategic management in a Bank: methods and practical approaches : Kurilov Paul I., Volgograd cooperative Institute (branch) Russian University of cooperatioЧ Volgograd, [email protected] , ( ) , Abstract: the author considers methodological and practical questions of formation of system of strategic management in commercial Bank. Keywords: credit institution, Bank, strategic management of the Bank. : . : , , . , , , . Д1-3]. , . . . . . The modern world: experience, problems and prospects | ECONOMICS 70 , . . , . , , , , . , , . , . . . : ; ; - ; - . - : The modern world: experience, problems and prospects | ECONOMICS 71 ,  ; ,  ; ;   ; ,  , , . , . ., , , .1. [4, . 15Ж. The modern world: experience, problems and prospects | ECONOMICS 72 1. : ; – ; – ; – – , , , . « », : ( , ) ( , ). . , . The modern world: experience, problems and prospects | ECONOMICS 73 , , , , , , – – . , , . , . : , . , , : - , - , ; ; . . , 2 . . Ко ку е т е т те ко е е ко о к е е ол т ое л де т о де к The modern world: experience, problems and prospects | ECONOMICS 74 Фоку 2. о е , . , ( – , ). , , ( , , , – ). ( ), , , ,. « », , , . , , , , – , , . , . , 3. Д5, c.144] The modern world: experience, problems and prospects | ECONOMICS 75 Ф : о е е о тп л о е е ле е е 1. 2. 3. 4. Кл е т кет ект о т уп о о от . о о у то е т . ле . о т . : 1. о е е ко плек о т о лу кл е т . 2. ел е е дол к кол е т кл е то . 3. Опт л е к ко к п одукто . 4. о е е к е т о лу кл е то . 5. о д е п ле Private banking. т те е к к т ко е е ко о к О о е е -п о е 1. о 2. то 3. Оп 4. Опт е т : ек е т е -п о е о . кл е е -п о е о . е опт е -п о е о о т укту к . к . т е: 1. 2. 3. 4. т т т т е л л о ет к . е те л о-те е ко е web- т к . е п т е к от о е . к . 3. . , . : 1. . The modern world: experience, problems and prospects | ECONOMICS 76 . 2. . 3. , 4. . 5. . , , , « ( Ы ». 3). о ле т е кол е т п о ле к ед то О е к к ед то О т е ект те о е к к ед то по о о т е ко е к ок ко ку е ке ко к у лу п одукто 4. 4 , « » . , , , ( . 4). The modern world: experience, problems and prospects | ECONOMICS 77 к е т ует п о е путе о о д о о о п едп т окоте оло о ду т л ело те оло е ко епо к – от т до е л е о п одук Ф Опт К т т т . о е . е . одде пок . Ко . ол п к. ол к еп . ок тел п о о е о е е у кт л о т ед т ед т до т то дол е о . одде ел к . о е е е л о до . одде е ео од п л . о е е до т то о о е до т то о о е е т у тко по уд е тп ле е о т е л о т кт о . о окуп о о окуп о о т е е о о т по уд дл . о к п т ле о п . у то пок т е ек ел л о допу т ое п е у ое к кл е то ле е о т п т . . до од о т л до т то о т к п т л . пол о д п о » к д о т е л о . О е т л к д о т ко е ед т . е д о т дол о о о л к . е п од о опт л о т укту до одо одо , е е кото е о о л т л о т опе к т т к п т л теку е л к . ок тел депо то . к п т ле . о . т д о т к од о т депо то о оу о о т пол т к пол о е «пл . подде е етод ео п о е т оо 5. , . , The modern world: experience, problems and prospects | ECONOMICS 78 , ( . 2015 430,2 . .), . References 1. . . : // : . 2011. № 28. . 222-225. 2. . . // : . 2013. № 1 (49). . 16. 3. . . – // : . 2010. № 23. . 44-53. 4. . . : ; , 5. . . . . .: 08.00.10 – , 2008. – 44 . , 2014. 329 The modern world: experience, problems and prospects | ECONOMICS 79 UDC 339.13 Luchkina V. V. Modern market development of FSC in the world FSC Luchkina Veronika Vyacheslavovna Mytishchi branch MSTU of N. E. Bauman, Mytishchi [email protected] . . . , . Abstract. In article development of the most perspective market of the certified forest products in the world according to the scheme of the forest board of trustees is considered. The analysis of statistics in the world and in Russia is carried out. Tendencies of development of this market in Russia in 2016 are considered. Keywords: forest certification, scheme of forest certification, Forest Stewardship Council, ecological sensitive market. . . . 2016 . : , , , . ББI , . , , ) ( - , , . , , - . . The modern world: experience, problems and prospects | ECONOMICS 80 , , Д1, . 2Ж. 3 ( 65 5 190 . ), ( 6000 30000 ). FSC ( ) FSC . – FSC (29,9%). FSC : , 43% . FSC (76% ) (71% , ), , . , FSC . , FSC « ». , Д2Ж. – , . . The modern world: experience, problems and prospects | ECONOMICS 81 , . . 18 . , . . , 1992 . - - « », » « 21 , , . 1998 . . . 2009 135 . , 10% FSC ( ) . , – , 10,4 42,40 , . . . , 155 459 Д2Ж. . , , , , . The modern world: experience, problems and prospects | ECONOMICS 82 . , , . , , , , . 2013 « ». , , . , 2016 FSC ААF ( ) ( ), , , ( – «Good Wood»). 2016 «GШШН АШШН» , . «GШШН АШШН» - Д2Ж. : • • ; ; • . The modern world: experience, problems and prospects | ECONOMICS 83 , 50% , , . . «FSC- ». «FSC- » . 2008 FSC UK . 2011 FSC- . 5 . 60 , , , , , . «FSC- » , , , FSC 23 . 390 , , 90 160 . 38 Д2Ж. « – « », « - », « », ». ( , , ) , . The modern world: experience, problems and prospects | ECONOMICS 84 References 1. . ., .- . . .: , 2010. – 60 . 2. https://ru.fsc.org UDC 33.330 Maltseva O. V. Pricing in the modern art market Maltseva Olga V. Tecnological university, Korolev [email protected] , . Abstract. Art market is one of the most complex and finely organized components of the market mechanism. If the pricing of most of the economic benefits produced by mass production, based on the cost method, the fine art are the exception to the rule. In the art market as well as in the stock market pricing based on quotes, which takes into account the results of systematic fixations auction sales. In contemporary art, the maximum price premium is given by participation in the sale of the largest auction houses Sotheby's and Christie's. Keywords. Art market, pricing, brands, auction houses. . — . , , , . — , . SШЭСОЛв's CСrТsЭТО's. . , , , . Art market is one of the most complex and finely organized components of the market mechanism. First of all, the complexity of it is to features of pricing. Most of the known methods of marketing and economic analysis are not applicable to determine the value of the goods in the art market. This is natural, because the art business is not a typical business, and the artistic product is very specific one. If the pricing of most of the economic benefits produced by mass production, based on the cost method, the fine art are the exception to the rule. In theory in economics of the cultural products, there are two fundamentally different methods of The modern world: experience, problems and prospects | ECONOMICS 85 pricing of the fine arts. The first method assumes that the subject of art cannot have a permanent, fundamental price. The demand price is between the maximum and minimum. However, neither the author nor the collector or an expert cannot say for sure is it high market value or not. Similarly, they cannot tell what should be the equilibrium market price for that item. Demand is fluctuated due to the so-called fads of wealthy collectors and investors. In this regard, the behavior of market prices for fine art is almost unpredictable. [1] According to the second approach to pricing in the market of fine art it is also recognized that the market value depends on the exhibited market assessment in a much greater extent than on the actual costs incurred by the author. However, it is expected that these assessments are recognized by the market, so that might be determine a fundamental price for fine art. The market price can provide the necessary information about the equilibrium value of the price. Also, the price of fine art should be linked to the price of other assets. Of course, this approach allows the market swings in demand associated with the estimates of individual collectors and investors. In the art market as well as in the stock market pricing based on quotes, which takes into account the results of systematic fixations auction sales. In addition, the price of a work of art depends on the capacity of the market and focus on its capital. When trading in antiques price depends on how much documented and traced the genealogy of art work with the listing of its former owners, as well as on the kind of organization had expertise. Naturally, the restored and certified documentary work will cost a lot. The dependence of both the author and the buyer on broker is huge. We can say that the price of the picture is equally determined by efforts of the artist and gallery owner. Price of the works of art depends on the author's name, which provides prestigious of international exhibitions. But also the status of the artist in a large extent depends on the prestige of exhibitions in which he participated. The price is affected by the frequency of mention of the artist in the solid art media, the presence The modern world: experience, problems and prospects | ECONOMICS 86 of his work at the major collectors and connoisseurs. The factors mentioned are considered in the transaction very meticulously. In this case role the gallery owner is very high. The market price of a work of art and every subject embodiment of spiritual culture is not in direct relation to its spiritual value. Thriving artists in the market may be far from the best makers of products that, on the contrary, will be enjoyed by the general public. However, a system to determine the quality, therefore the value must exist in any market structure. If it cannot guarantee the consumer effect on the basis of the formal features of the work, perhaps it could produce positive expectations regarding the quality of cultural products, presenting they to its creators or ownership chain of command. The task of brands is to manage consumer choice. The brand became a symbol of trust of the audience as to the quality so to attractiveness of the cultural offer, and simultaneously guarantee the authenticity of a work of art. According to the modern definition brand is a set of assumptions and expectations with respect to the product and its manufacturer. This is a kind of promise of good quality, which is supported by high brand awareness and the brand ШаЧОr’s sЭrШЧР ТЧМОЧЭТЯО ЧШЭ ЭШ НТsКЩЩШint consumer, which in otherwise turn away and would continue to avoid him recognizable products. [4] Range of information services assisted by brands to their owners and consumers:  notification of the product's properties (including an image component);  providing recognition;  habituation to the elections in their favor;  establishing a positive emotional connection;  sЭКЭОЦОЧЭ ШП ЦКЧЮПКМЭЮrОr’s ТЧЭОЧЭ ЭШ ЦКТЧЭКТЧ МШЧsТsЭОЧЭ qЮКХТЭв; For competitors the brand's objectives include:  positioning among a variety of products and types of customers, plus assignment to a certain market niches; The modern world: experience, problems and prospects | ECONOMICS 87  erection of barriers to entry due to the occupation of communication channels. As a result, the art market collectors become customers of branded dealers, shopping in branded auction houses; attending branded art fairs and looking for works of branded artists. Branding gives the product or service unique individual characteristics, differ them from the other ones and, as a result, increases their value. Besides, the brand offers consumers the reducing risk and reliability. Brand is the end result of the accumulation of positive experience and many years of work of the company with customers and the media, as well as fine marketing strategy and well-coordinated public relations needed to obtain and retain benefits. Successful branding creates brand reputation and, therefore, a price premium that the consumer agrees to pay for branded goods compared to the same product without designation of the brand. Premium for a brand is obvious. In the art world premium for brand can reach very large sizes. In contemporary art, the maximum price premium is given by participation in the sale of the largest auction houses Sotheby's and Christie's. These brands combine the status, quality, and very famous and wealthy consumers. Their brands are unique and clearly distinguish auction houses and work of art sold from the competitors. What does the buyer hope to get bidding on the prestigious evening auction at Sotheby's? In addition to painting the buyer gets the weight and importance in the eyes of others. Dealer companies, specializing in contemporary art, such as the МШЦЩКЧв ШП ЭСО GКРШsТКЧ Шr JКв JШЩХТЧР’s GКХХОrв «АСТЭО CЮЛО» ТЧ LШЧНШЧ КrО КХsШ a respected brand. In addition, a recognized and respected brands belong to some collectors (like Charles Saatchi) and some artists (Damien Hirst, Jeff Coons and Andy Warhol). Customers who call prices at branded auction houses, buy paintings from branded dealer or choose a picture, that quality is confirmed by the participation in the exhibition of branded museum, are moved by the same motives that drive people to buy other luxuries. The modern world: experience, problems and prospects | ECONOMICS 88 The laws of the world of art work very differently when it comes to even one branded player. So, the dealer put a price on the canvas of an unknown artist, takes into account more the reputation of galleries and canvas size, than any quality of work. TСО sЭКrЭТЧР ЩШТЧЭ ТЧ sОЭЭТЧР ЭСО ЩrТМО ПШr ЭСО ЩrШНЮМЭ ШП ЧОа КrЭТsЭ Тs НОКХОr’s reputation. If the first show sold out quickly, the dealer understand the right price fixed. In the primary art market price rather generates value of the work and customer satisfaction itself, rather reflects it. As the artist becomes well-known, the price of his work is increasingly defined by its reputation and the gallery's history. Between two consecutive exhibitions usually 1.5-2 years go. All sorts of publications, participation in external exhibitions or other forms of recognition of the artist provide a quick rise in the price of his work. TСО ЦКТЧ rЮХО ШП ЭСО КrЭ ЦКrФОЭ sКвs ЭСКЭ ЭСО ЩrТМО ШП ЭСО КrЭТsЭ’s ЩrШНЮМЭ sСШЮХН not be reduced. This statement applies strongly to all artists, whether they are beginners or mature ones. At each successive stage prices should be higher than in the previous stage. In the art world, where the most important thing is an illusion of success, a fall in price will mean that the artist has lost the favor of the public, he is out of fashion. Demand for his work rather rise, than fall. If you lower the price again, the demand may disappear. The only permissible exception to this rule is an exhibition of works where the artist experimenting with new styles or pictorial means. In addition, the price reduction makes collectors uncertainty and doubt as to his own judgment, and so to the ability of a dealer to choose artists. Branded dealer assesses the picture only in their own gallery and can assign it to justify cost only in comparison with other works. The point is that the price should be provided to the client as justified compared to the prices of products that are close, that hanging on the same wall. The modern world: experience, problems and prospects | ECONOMICS 89 Auction prices determine the «ceiling» of dealer prices. Dealers never set prices above the published auction prices for comparable products. But if the auction sets new record price, dealers also raise prices immediately. For the work of the growing artist, which in a normal gallery would be sold for £ 4 thousand, the brand gallery may request and £ 12 thousand. This is because the collector relies on the choice and taste of the dealer that means the appropriate ЩrОЦТЮЦ КЩЩОКrs. GКРШsТКЧ’s МЮsЭШЦОrs МКЧ rОХв ШЧ СТs ШЩТЧТШЧ Шr ЭСО ШЩТЧТШЧ ШП ЭСО members of his gallery and buy what they recommend. They trust him to the point that they can make a purchase over the phone or through the Internet, even without seeing the picture. Brand dealers often substitute (and certainly reinforces) an aesthetic appreciation. When an artist gets the branding status, market starts graciously accept any of his creations. Price is often caused not so much by what is sold as where it is sold. The difference in price for the same product can be in enormous dependence on the «geography». The volume of transactions entered into in the little-known halls, is lower on the orders than volume of transactions entered into in prestigious galleries. There are two «nerve center» of high-end contemporary art in the world market - London and New York. It is here branding is the most obvious and it has a maximum value. In most categories of Art New York is more important than London, but in the field of contemporary art London added greatly in the last decade, and now it should be regarded as equal in value. The most famous and expensive artists working in these cities, next to them, or at least they often visit these cities. In these cities largest dealers are concentrated; the most famous art magazines are published. Every self-respecting collector seeks to once or twice a year go to New York or London, but it is better to visit both cities to attend auctions and art fairs and communicate with other market participants for being seen there and to be aware of new work. New York and London are brands in themselves. The prestigious evening auction in one of the largest auction houses Sotheby's and Christie's is a brand, driven near to absolute. The modern world: experience, problems and prospects | ECONOMICS 90 The world art market is interested in creating new capital-intensive brands which could be able to replenish the gold reserves. Professionals, professional societies, organizations (especially investment funds), gallery, dealer, the collecting and, in a sense, even the museum communities work for his support. As a result, pricing at the art market is not formed with costly method, but by reference to the factors determining the level of prices for works of art. Brand, as a generalized characteristic of social recognition of the quality, being guarantee of value, is a measure of customer value of things, determining its market value. References 1. Kukushkin NV Auction sales as the most competitive environment in the market pricing of works of art / / Economy. Management. Culture / Ed. LD Abramova. MY. 13. Part 1. 2. Sakharov A.H. Author. dis. Ph.D. ... «Economic Evaluation of reproducible products (for example, fine art and antiques)» SUM. 2007. 3. Gelman M. How to sell arЭ / / NШЭОs ШП ЭСО FКЭСОrХКЧН. 2005, № 4 4. A. Dolgin economy of symbolic exchange: 3 hours M. Pragmatics of Culture, Institute of Cultural Economics, 2007. Ch 3. 5. Skaterschikov S. Etc. Investment Guide on the art market. MA: Harvard Business Review, 2006. 6. Thompson D. How to sell stuffed shark over 12 million. The scandalous truth about modern art and Auction homes. M.: Tsentrpoligraf, 2009. 7. Benhamou-Huet J. Price Art. M.: Art Media Group, 2008. The modern world: experience, problems and prospects | ECONOMICS 91 UDC 338.242.2 Melnikova A.S, Shaihieva A.G, Pivovarova I. V. Evaluation of position of tourism in the Russian Federation using the method of strategic planning based on the SWOT analysis SWOTMelnikova Anna Sergeevna, Perm national research Polytechnic University, Perm [email protected] Shaihieva Alexandra Grigorevna Perm national research Polytechnic University, Perm [email protected] Pivovarova Irina Vladimirovna Perm national research Polytechnic University, Perm [email protected] , , . , . , . Abstract: in modern economy the main focus of financial-economic and marketing strategy of firms is to enhance competitiveness to consolidate its position in the market in order to maximize profits. The object of research is the tourism of the company "Pegas Touristik" and "the Lost world". The purpose of research – carrying out SWOT-analysis and elaboration on its basis of the development strategy of travel company "Pegas Touristik". As a result of writing were used such methods of scientific knowledge as: comparison, theoretical analysis and practical analysis, synthesis and deduction, method of classification and analysis. The basis of the method of strategic planning is SWOT analysis. Keywords: SWOT-analysis, competitiveness, tourism activities, strategic planning, short-term and long-term planning, identify the negative positions of tourism activities and ways to resolve them. : . «Pegas Touristik» « ». – SWOT«Pegas Touristik». : , . , : SWOT, , SWOT- , . , , , . The modern world: experience, problems and prospects | ECONOMICS 92 , Д7]. : ; , , , ; . , , , . SWOT- ( ), («Pegas Touristik») ( ) . 1. 1 «Pegas Touristik» «Pegas Touristik» [2] « « » » [3] 1. 2. , 3. , / , 4. 5. 6. 820 2 22 16 7. 23 8 The modern world: experience, problems and prospects | ECONOMICS 93 10 8. 9. , 5 web- , web- , , 50 / 10. , , «Pegas Touristik», : , , « », 2 . 2 , «Pegas Touristik» : , , «Pegas Touristik» SWOT- . The modern world: experience, problems and prospects | ECONOMICS 94 3 SWOT- «Pegas touristik» [1] , , , , . , . , , . , : , . , . , . «Pegas Touristisk», , Д9]. : , , , . , . , , . «Pegas Touristik» , , , , , . «Pegas Touristisk» : ё , VIP , , , . , . , . . . The modern world: experience, problems and prospects | ECONOMICS 95 . . , , , . - . . , . , «Pegas Touristik» , 4 SWOT- «Pegas Touristik» , – , , , , . , , . , – , , . - . , , . The modern world: experience, problems and prospects | ECONOMICS 96 , : , «Pegas Touristik» , . , SWOT, «Pegas Touristik» , , . . , , , : , . SWOT, . . , , . , . The modern world: experience, problems and prospects | ECONOMICS 97 5 «Pegas Touristik» , 1. , . : , , . , Д11]. . . . , , 2. ( ( ( ) . , , . ) ) , Д5]. 3. . . The modern world: experience, problems and prospects | ECONOMICS 98 , , . - , . , , - 4. , , . , Д10Ж. « », , . , . . , , . [8]. , . – 5. Д4]. – , , , . , , , . Д6]. , 6. . . : «Pegas Touristik» ; - «Pegas SWOT, Touristik», ; The modern world: experience, problems and prospects | ECONOMICS 99 ; , - . References . . 1. / . . – 186 . ( – , 2015. 15.10.2016) «Pegas Touristik». Д 2. Ж. – URL: https://pegast.ru ( 25.09.2016). « 3. ». Д Ж. – URL: https://zmtravel.ru ( 25.09.2016). . 4. Д Ж. – URL: http://www.worldbank.org/ru/ ( 18.10.2016). . 5. .Д Ж. – URL: http://refdb.ru/look/2680339.html ( 16.10.2016). . . 6. . Д Ж. – http://tourlib.net/books_tourism/EkonTur6.htm ( . 7. ( / . .– URL: 15.10.2016). « », 2007. – 137 . N 99802317 – 2 « » - 15.10.2016). 8. 3. . ( 18.10.2016). « 9. » 24.11.1996 N 123( 10.1. 18.10.2016). The modern world: experience, problems and prospects | ECONOMICS 100 « 10. Ж. – URL: ». Д http://cyberleninka.ru/article/n/sotsialnyy-proekt-tseli-i- vozmozhnosti-v-sfere-turizma ( 15.10.2016) «Travel Russi n News». Д 11. URL: http://www.trn-news.ru/articles/41596 ( Ж. – 25.09.2016). UDC 332.132 Nagovitsyna A. S. The perspective directions of economic development of the Asia-Pacific region Nagovitsyna Alina Sergeevna The Saint-Petersburg University of Economics, SaintPetersburg [email protected] , . - Abstract. Nowadays relevance of studying of the perspective directions of Asia-Pacific region for development of economic cooperation with other countries increases. Using the methods of correlation, studying and generalization the main export directions within the region, which provide development of Asia-Pacific region and demand for the region thanks to such promising sectors as ferrous and non-ferrous metallurgy. Keywords: the Asia-Pacific region, economic development, mineral resources, promising branches. . . , , , , ё . : , , , . . , . , , , The modern world: experience, problems and prospects | ECONOMICS 101 . . : ё 1. . ё 99,3%. ё 2. « . », The modern world: experience, problems and prospects | ECONOMICS 102 , , , , , , , : 70 % , . ,% 3. . ё . , , . ё , ( - ), , . 25 ё 41%. ё ё 70%. - . . 15% . , , . . ё 30%. . The modern world: experience, problems and prospects | ECONOMICS 103 (5,3% ). ё . , . 84 % ё 70%. . , , . . ё 80%. ё . . . 4. . , , , , . , , 2 , ; , ). ( 30 ё 68,5%. , . , , . 3/4 . , , , - The modern world: experience, problems and prospects | ECONOMICS 104 72 %. ё 92,4%. ё 25%. , %. 5. . , 90 . . . (2 1 1991 . ). , 6. 5,4 %Д1Ж, ё . . 2015 . 40%. The modern world: experience, problems and prospects | ECONOMICS 105 – , ; ; , , , ё . 7. . , . . , . , ё , ё 40- XX . 1950 . , , , ё . , , , , The modern world: experience, problems and prospects | ECONOMICS . 106 . , : , . , . 8. , 2015 . - 50 36 ). , , - 10 , . . . 3 . , . 65 , . , (25 , . . 36 The modern world: experience, problems and prospects | ECONOMICS . . 107 9. , , . ё , 1300 . . , , , , , , . , . 23 36 . . . . . . 33 500 . . , , . - . The modern world: experience, problems and prospects | ECONOMICS 108 10. ё , 2015 . - 3 . ; - 1400 , . 6 - . , - . . ; , , . . 80 . . . , . 2,5 . . , , , , , . , 500 . , , ) (1100 , (2400 ). , , . The modern world: experience, problems and prospects | ECONOMICS 109 11. ё , . . , , , , , , , . : , , , , , , , . , , . . , , , , , . . . , . . . 71,6 %[5]. The modern world: experience, problems and prospects | ECONOMICS 110 , . , , . ( ) . . . - . . , , . . , , , , . - 5, 71%, , - , ; (3,60%) 3 , (2,15%). , , ё , , , ё , . « » - . References Д 1. Ж. URL: http://www.oecdru.org 2. Д Ж. URL: http://www.un.org/ru/index.html The modern world: experience, problems and prospects | ECONOMICS 111 3. Organization of the Petroleum Exporting Countries [ ] http://www.opec.org/opec_web/en/ . . 4. ,4 « - .: » ,1979. 5. Д Ж http://aprcenter.ru/ UDC 33 Nasirova S. G. Problems of development of paid services in health care. Whether to be a paid medicine in Russia? . ? Nasirova Svetlana Gennadievna Kazan University named after V. G. Timirjasewa (IEML), Kazan [email protected] . . ( ) . Abstract: the article is devoted today to the issue of development of paid services in the health system of Russia. Shows the significance of the problem, as the main social problem to be solved by the state. Analyzed the main sources of income of the organizations providing paid medical services to the population. Identified existing measures of state support for the industry. The author proposes support measures and enterprises paid the state and medicine for the benefit of the patient. Keywords: health care, paid medical services, the mandatory health insurance system (compulsory health insurance), DMS (voluntary medical insurance), the cost of medical services, government support of paid medical services. : . , . , . . . : , , ( ), ( ), , . , , . The modern world: experience, problems and prospects | ECONOMICS 112 . :" ..., ..., ". , . , . , , , 1,5 , . 2014 . 689 . , : ( ), ( ) . , . , . , , , . , , , ( , , , ). The modern world: experience, problems and prospects | ECONOMICS 113 , . , . . . — . : • , ; • ; • ( , • , ); , • , , • ; , ; ; - , . , , . 28.12.2010 N 432- 58 " " , , " The modern world: experience, problems and prospects | ECONOMICS 33 114 " " ( N 432- N 212- ) . 58 ( 24.07.2009 N 212- " , , "). 2011 - 2012 " . ", 8 .1 ( . 58 N 212- ) ( .8 .1 58 70% , . ) №212 , . ( ) ( 85); 1 1966 ( ) 1967 22% 16% 6% 5,1% 2,9% 30% 20% 14% 6% - - 20% , ( )( , ) , . 8 .1 . 58 212- The modern world: experience, problems and prospects | ECONOMICS 115 1 , 30% , 20%. , . , . : ; , - ; , ( ); , - ( ). , , - ; - ; ) : ( - ( ); . - , . , . , — — , . , . The modern world: experience, problems and prospects | ECONOMICS 116 . : ( ) 235 ( . 357 . – ). « » . , . . . , , . , , , ( ). . - . 253 . . 16 . 255 , 6% . ( , , ). The modern world: experience, problems and prospects | ECONOMICS 117 . , 30.01.2012 № 03-11-06/2/14 27.09.2011 № 03-11-06/2/133. . 6 . 1 . 346.16 , « », . , , , . , . , . , . , , . , . , , . , , . , - , The modern world: experience, problems and prospects | ECONOMICS . 118 , . References . 1. . " - ", 2003 . 2. . », . « : . , 3. http://ipipip.ru/spisok-18.php 4. http://www.delo-press.ru . . UDC 336.77.067 Petrenko A.S, Magaleas N. A. Mortgage lending system as the direction of public policy Petrenko Anna Sergeevna Kuban state university of technology, Krasnodar [email protected] Magaleas Nadezhda Alexandrovna Kuban state university of technology, Krasnodar [email protected] , . , . Abstract. This article deals with the problems of mortgage lending. The features of the mortgage in the present conditions, the volume of mortgage loans, government support and the dynamics of mortgage lending in the Russian housing market in recent years. Keywords: mortgage, mortgage loans, the interest rate . . , , . : , , The modern world: experience, problems and prospects | ECONOMICS 119 . . . - , - , - – , – – , , . , , 0,3 % 1,2 % Д1Ж. . , , , , , . , : – ; – ; – ; – ; – , ; – – – ; . The modern world: experience, problems and prospects | ECONOMICS 120 , . , - , ; , , - , ; , . , : , , . . , . , , , . 1 . 2014 1. 2015 6 2016 920 982 661 800 333 800 350 718 198 368 130 142 3. 53 832 37 748 30 667 4. 32 936 31 678 21 742 26 839 20 409 2. 24 5. 63 262 6. 33 796 28 274 18 000 7. 19 069 11 189 11 103 8. - 15595 13 189 9 233 9. - 23 974 10 566 9 070 16 048 14 973 8 716 10. 2015 1 034 219 448 536 , 1,5 2014 The modern world: experience, problems and prospects | ECONOMICS 121 . 2015 11 %. , . 2014 Д2Ж. 120-130% , , , . Д3Ж. 2015 526,8 1 034 624 , 2014 2015 – 1,73 . 32%. 1,65 ( 2014 ). , 30% 2015 . 2015 13% Д4Ж. 2016 80,2 592 882 . 67% . 79% , 2009 2015 . . . Д5Ж. 2017 . 2016 10, %, . The modern world: experience, problems and prospects | ECONOMICS 122 . . . . Д6, 83Ж. , , , - Д7, 162Ж. References 1. ( // ) . № 2. 2010-2014 2. Д . Ж. . – . – http://rusipoteka.ru/ipoteka_v_rossii/ipoteka_statitiska/ ( 3. // ) . № 3. 2010-2016 4. Д . Ж. http://riarating.ru/comments/20151229/630006028.html 5. 1 2013 Д Ж. . http://www.ipotekaugra.ru/analytics/statistic/47/ 6. . ., . ., . . // « – : 7. « : , 2014 – . 81-84 . ., . ., . . // ( ) - « The modern world: experience, problems and prospects | ECONOMICS 123 – : , – « : - », 2015 – C.160-163 UDC 338.24 Poltarykhin A. L, Mirzabalayeva F.I, Shichkin I.A. The problem resolution of import substitution in Russia on the basis of development of labor potential of the rural territories Poltarykhin Andrey Leonidovich Russian economic university of G. V. Plekhanov, Moscow [email protected] Mirzabalayeva Farida Islamudinovna Russian economic university of G. V. Plekhanov, Moscow [email protected] Shichkin Igor Alekseevich Russian economic university of G. V. Plekhanov, Moscow . . . , . . . , . . . , Abstract. In article problem resolutions of import substitution in Russia on the basis of development of labor potential of the rural territories are considered. Development of the rural territories us is represented in the context of development of labor potential what finally will allow to ensure in general food security, a welfare of citizens and to raise competitiveness of domestic producers in the conditions of further sanctions. Keywords: rural territories, import substitution, agricultural products, manpower, competitiveness. . . , , . : , , , , . The modern world: experience, problems and prospects | ECONOMICS 124 , . , , , , , . . 2020 , . , . . . , , . , , . , , , , - , The modern world: experience, problems and prospects | ECONOMICS 125 , , . , . , 2015 . 60%. 50%. , , . , . , . , . 30% . 40 . . , . , , , . , . , : , The modern world: experience, problems and prospects | ECONOMICS , 126 . : , , ( , ) , . , . , , - . , , . , , , , . , ( ( ) , . , ), , . , - , The modern world: experience, problems and prospects | ECONOMICS 127 , . , : ; , ; , , ; ; , ; , ; , . , , , , The modern world: experience, problems and prospects | ECONOMICS . 128 , , . , , , , , , , . References 1. . . , . . / , . . 2. .: . 2016. . . . . . . / . . , : 3. . . // . 2015. №21. . 56-66. . . / . . // 4. . 2015. №1. . 33-38. . . / : . . // . 2010. №18. . 73-75. UDC 332.1 Ptashkina E. S, Zhornyak Ya.S. Problems and prospects of socio economic development of the Far East – Ptashkina Ekaterina Sergeevna Far Eastern State Technical Fisheries University, Vladivostok [email protected] Zhornyak Yana Sergeevna, Far Eastern State Technical The modern world: experience, problems and prospects | ECONOMICS 129 Fisheries University, Vladivostok [email protected] , , . , , . Abstract: The article analyzes the main socio – economic indicators of development of the Far Eastern Federal District of the Russian Federation and its regions for the period 2000 - 2015, problems and the prospects of social and economic development of the Far East are considered. Keywords: socio-economic indicators, problems and prospects, regions, strength, standard of living, wage, Far East. : – 2000 – 2015 , . , : , , , , , . , . 36% . . Д1, .66Ж . , , , : , , – , , . , . , , , The modern world: experience, problems and prospects | ECONOMICS . 130 . , ( , ) Д2Ж. , – . . 9 : ( , ), , , , , , Д1, .66, 2Ж. – , , . . . , : , , , Д4Ж , , . , – , ( 2000 – 2015 1Д3Ж). , The modern world: experience, problems and prospects | ECONOMICS 131 . , 15 9,21 %, 629 . . 2015 6 203 . , 0,12%, – 8 . , 2015 . 1 2000 – 2015 . 2000 6832,0 2005 6546,9 2010 6284,9 2011 6265,9 2012 6251,5 2013 6226,6 2014 6211,0 2015 6203,0 957,5 949,9 958,2 955,8 955,6 954,8 956,9 958,3 366,4 2120,5 1459,9 923,0 193,9 560,1 193,2 349,3 2019,5 1412,2 881,1 171,6 526,2 186,6 321,7 1953,5 1342,9 828,7 156,5 496,7 176,3 320,2 1950,5 1342,5 821,6 154,5 495,4 174,4 320,6 1947,2 1342,1 816,9 152,3 493,3 172,7 319,9 1938,5 1339,9 811,3 150,3 491,0 170,4 317,2 1933,3 1338,3 809,9 148,1 488,4 168,4 316,7 1931,1 1336,5 807,8 147,2 487,8 167,3 57,5 50,5 50,4 51,0 50,8 50,5 50,5 50,3 : ( ) , , , 2000 , ( . ), . . ( , 2010 2015 ) . 2010 The modern world: experience, problems and prospects | ECONOMICS , 132 8,3 0,87%, , 2015 0,15%, 1,4 . 0,13% 400 2012 , . 2011 , 1,19%, 600 . Д5, 6 .571 – 632] . , , 189,4 , 8,45% 8,93%. , – 123,4 . 115,2 , – 12,48%. , 24,09%, 46,7 . 12,91%, 72,3 – 13,41%, 25,9 , . , . 2000 – 2015 . 2015 , 2000 . 254,2 55,42%, . . The modern world: experience, problems and prospects | ECONOMICS 133 2015 ( , , 1). 1. 2015 . , , . , , 2000 – 2015 6,3% 2015 , 6,3%. , , , . 2000 – 2015 , 2. , 2010 , . , , The modern world: experience, problems and prospects | ECONOMICS 134 , , . 2. 2000 – 2015 , . . , . 2015 2000 , , 4,3%. , 6,7%. 6,3% 4% 2015 . , 7,9%, 2015 5,8%. , ( 3Д3Ж). , : , , , . , The modern world: experience, problems and prospects | ECONOMICS 135 2015 57 333 , . 3 2000 – 2015 , . 2000 2497,6 2005 8892,1 2010 20807 2011 22870 2012 25504 2013 28929 2014 31974 2015 36575 3967,7 11391,4 23088 25617 28701 31528 34205 37857 3452,4 1799,8 2500,4 1825,2 3724,5 2792,8 1488,8 10834,5 7126,8 9450,8 5874,2 11106,5 12548,0 6269,5 27010 17298 22479 14323 27801 30727 15348 28965 19160 23766 17790 30452 32268 16525 31764 21679 25689 21800 36620 32721 18450 35371 24343 29382 24671 42463 39971 20417 37030 28340 31703 26765 45846 44690 21935 39494 34081 37677 29704 48734 48852 24118 4731,9 20253,1 38147 43049 48533 52695 57310 57333 : ( ) 52 601,1 1 111,6%. , , , . , . . , 2000 , - 36 041,6 , 1 043,96%, . The modern world: experience, problems and prospects | ECONOMICS 136 1 649,21% 1 208,47%, 46 059,2 45 009,5 . , ( 40 876 37 762,4 .4Д3Ж). , 2014 2000 , – 1 212,82%. 4 2000 – 2014 . 2000 3113,6 2005 11507,9 2010 25814 2011 29320 2012 33584 2013 37579 2014 40876 4539,1 4448,5 2383,2 2800,0 2232,2 4247,9 3680,8 1982,4 13436,9 15477,1 8925,7 11335,6 9391,8 14672,6 15242,6 8190,2 28708 35748 21889 22657 21208 36582 35848 19718 34052 39326 24423 26156 24202 41934 38771 22928 39916 43552 27445 31076 26789 49667 44208 25067 46542 48629 29966 34132 30542 57121 49007 27358 51111 53167 32431 36781 32397 62152 54896 29439 5686,5 23314,4 60807 68261 76285 : ( ) 46866 53369 8,77%, 3 297 , 2010 , , . 2000, 22 700,4 729,07%, . The modern world: experience, problems and prospects | ECONOMICS 137 , 76 285 2014 . , 2014 29 439 . , 2,6 , . , ( 5Д3Ж). , , 1 210,98%, 19 918,2 236,87%, 3 896 5 , 13 379 . 2000 2005 . 2010 , 713,41% - 11 734,2 . 2014 21 563 . , 2 180 , – 11,25%. 5 , , , 2000 – 2014 . 2000 1644,8 2005 5540,8 2010 13379 2011 15282 2012 17258 2013 19383 2014 21563 2293,2 2262,6 1388,8 1787,3 1243,5 1807,3 1582,2 6805,2 5167,2 5048,9 6027,2 3802,4 5538,3 7466,5 14439 14050 11636 14623 9599 13872 21824 15977 16020 13215 16805 12174 16321 24146 17528 17837 15465 18653 14696 19067 25427 19269 19484 17585 21216 16624 22345 27846 21878 20836 19677 23793 18481 24179 30242 : ( ) The modern world: experience, problems and prospects | ECONOMICS 138 950,4 4102,8 9446 1590,0 6062,4 14501 10180 14986 11625 12989 13999 16108 16278 16392 , , . ( ), : , , . 2000 – 2014 , ( , , . 2000 2014 854,04%, . ) – 19 584,8 2014, , 13,54%, 2 609 2012 . , 1 538 . . 1 231,23% - 22 005,7 . 2014 , 23 793 2013 2 577 12,15%, . 1 237,85%, 22 371,7 . . 1 811,39%, 2014 , 28 659,8 2013 2 396 8,60%, . 2012 1 281 . , 5,31%, . The modern world: experience, problems and prospects | ECONOMICS 139 . 2014 13 999 . , . 2000 – 2014 13 048,6 , 1 372,96%. , , , 2000 – 2015 . , . . . – . , , « 2025 ». 25 2013 Д7Ж. – , . , . – , The modern world: experience, problems and prospects | ECONOMICS 140 , . References : 1. – // , 2016, .19, №2, . 66 - 74 2. ББI // , №105(01), 2015 3. Д Ж. — . 4. . - Д Ж // .— : СЭЭЩ://ааа.РФs.rЮ – – . 2015 . - – 2015 . URL: СЭЭЩ://ааа. РФs.rЮ/ЛРН/rОРХ/Л15И14Щ/MКТЧ.СЭЦ . 5. – 2010 . Д Ж // – . . URL: http://www.gks.ru/bgd/regl/B10_14s/Main.htm . 6. - 2015 . Д Ж // – . . URL: http://www.gks.ru/free_doc/doc_2015/region/subject.pdf « 7. 2025 . .- » Д Ж. - : http://www.programs-gov.ru The modern world: experience, problems and prospects | ECONOMICS 141 UDC 336 Rysalieva M.SH. The tax system of Kyrgyzstan: history and current status : Rysalieva Mira Sharshenkulovna Kyrgyz-Russian Slavic University, Bishkek , . [email protected] - Abstract. This article is devoted to the issues of formation and development of the tax system in Kyrgyzstan Keywords: taxes, tax system, tax policy . : , , , , « ». , , . , . , . , . , . . The modern world: experience, problems and prospects | ECONOMICS 142 . , , , . , , , . , , . , 2 ( : ) . , . Д1, .78Ж , , , 1 1996 . , . « », , . , 1996 , , , , . . The modern world: experience, problems and prospects | ECONOMICS 143 , 1 17.10.2008 1996 , Д2, .141Ж: 20%,  1 2006 . 10 %; 20 %,  1 2006 . 10 %;  100 2008 . 300 4 . . ., 500 2500 . ., 1 . 16  8; ,  ; ;  ,  , . , , , , . , . - , , . 17 1 2009 2008 . The modern world: experience, problems and prospects | ECONOMICS 144 . 17.10.2008 : 8  8 , 6 2 ; 20%  12%, ;  1 2008 , ; ,  , , , ; ,  ; ;   6%, – – 4%, 6%; ,  , ; ,  “ ” “ ”;  , , ; The modern world: experience, problems and prospects | ECONOMICS 145 1  2016 – 4 .  1 8 . . 2016 , , , , , 1% - 2% ,  ; , , , 2% 3% -  1 2016 2 , , , . . 2% 3%. , . , Д3, .8Ж, , , . , , . , 2015 ( 61,7% .1[4]). The modern world: experience, problems and prospects | ECONOMICS 146 1. 2015 ,% . 2015 159 908,2 . . 2014 6 025,2 37,7 %, 2014 . , 3,9 %. 1,0 % . ( ) 2015 ) 128 422,9 2014 , ( . , 8 994,8 7,5 %. 30,3 %, 2014 0,2 % . The modern world: experience, problems and prospects | ECONOMICS . 147 1 2013-2015 ( . 2013 2014 2015 101786,5 119378,7 128291,9 117,4 114,1 107,5 72842,4 82639,1 84655,2 98,4 113,5 102,4 19599,0 26780,5 34328,1 102,7 121,6 127,1 9345,1 9953,1 9308,6 350,6 98,8 109,7 27,6 26,3 27,7 27,5 26,0 27,3 17,9 17,9 18,4 3,9 4,5 5,0 2,2 3,3 3,0 1,7 2,2 2,0 1,3 5,1 3,2 ) % Нал ые ле ия % % % ( % ВВ ) Нал ые ле ия 2015 128 291,9 . . 7,5%, 8 913,2 . , . 14% [5]. , 1 2015 84655,2 . (18,4 % The modern world: experience, problems and prospects | ECONOMICS ), 148 2013 35 901,4 . (17,9% ), , 2015 711,6 . 2013 1 . 2015 . 84655,2 , 35,3% – , 2013 , 2014 . : , , ( ), , . . , , , 19,1% 18,4% . , 2013 . 2015 . . , , . . . , . , , . The modern world: experience, problems and prospects | ECONOMICS 149 . . , . , . . , 25, , , . , , , 2000 , , .2 [6] 2, 2000 2007 2007 24,4% . , 2008-2010 , . The modern world: experience, problems and prospects | ECONOMICS 150 2. (% ) 2008-2010 2008 ., . 2013 26,8% . , , , , . , , , , , . - , , . The modern world: experience, problems and prospects | ECONOMICS 151 21,8%, 1,2%, , [7]. , , 12,7%. , . , , , « » « ( » , , ), , . , 50% . , , , , , . « , , The modern world: experience, problems and prospects | ECONOMICS 152 , », , . . . , . , , , . , . . , , , . , , . The modern world: experience, problems and prospects | ECONOMICS 153 , , . . , , . , , , . , . , , . , , . , , , . The modern world: experience, problems and prospects | ECONOMICS 154 , , . , . , , , , . . . , , , , , , . , , , . , . , - , , , - , , , . . The modern world: experience, problems and prospects | ECONOMICS 155 , : , . , , . . , . , , , , , . References 1. . . : , . ., 2010 2. . . « », http://www.krsu.edu.kg/vestnik/2014/v8/a35.pdf 3. « 2020 » 29.05.2014. № 255 4. The modern world: experience, problems and prospects | ECONOMICS 156 5. " 2015 2016-2017 " 30 2014 № 176 2000-2016 6. 7. . . . . . .2013. № 9. UDC 336 Ryazanova L.I, Kramin T.V. The concept and essence of financial stability of the organization Ryazanova, L. I. Kazan University named after V. G. Timirjasewa (IEUP) Kazan [email protected] Kramin T.V, doctor of Economics Sciences, Professor Kazan University named after V. G. Timirjasewa (IEUP) Kazan . . . . ( ) . . , . . ., . . ( ) . Abstract: This article is devoted to problems of definition and essence of the factors influencing the financial sustainability of the organization. This is a very important topic, because in modern economic literature to this day no General consensus on the definition and nature of factors of financial stability of the organization, this concept is disclosed in various embodiments. The study of the topic dedicated to the works of national, Russian and Western economists. Keywords: Concept of financial stability of the organization, the essence of the financial stability of the organization, the essence of financial stability, financial equilibrium, financial condition. : . , . . , . - , . : , , , , . The modern world: experience, problems and prospects | ECONOMICS 157 , . , , . , , . , , . . . . . « » , a . — , . , , . The modern world: experience, problems and prospects | ECONOMICS 158 . — , . , , , . , , ё . , , . ё . , , . . , , . , . , The modern world: experience, problems and prospects | ECONOMICS 159 , . . , . . , , . . , . . - . . . , , , . , . , . . , - . . , – ( ) . . , . . . . , , ё , . . . , . , . . . , . . Д12, 138Ж ё , . , . . . ., . . . . , The modern world: experience, problems and prospects | ECONOMICS 160 . . . , , . ., . . « — , ». , . . , – , , . . . . . , ё . ё . , , . – , , . . . , . , , The modern world: experience, problems and prospects | ECONOMICS 161 . , . , . , . , « » , , , : , . . , , ё . « » . , . , « » , , , ( ) . The modern world: experience, problems and prospects | ECONOMICS 162 , : , , ё , . , , ( ) , . » , « « ». , ё ( ) ( ). , « « ». , » « « » ». , . , , – , . The modern world: experience, problems and prospects | ECONOMICS 163 UDC 338.46:61 Shakirzyanova L.F, Kramin T. V. Prospects for the development of private medical business in Russia , , . , . . . . , . Shakirzyanova Latif a Fanisovna, Undergraduate Institute of Economics, management and law Kazan Kramin T. V, doctor of Economics Sciences Professor Institute of Economics, management and law Kazan Abstract. This article describes the prospects of development of the private medical business, the dynamics of the market structure of the private medical business. Keywords: public hospital, private clinic, paid services, a private medical business. . , . K e a: , , , . , , . ( ) . . ( .41) : , Д1Ж. : , , , , ( - ). ( .1Д2Ж): The modern world: experience, problems and prospects | ECONOMICS 164 - « » ( ); ( ); 46 48 50 51 21 21 22 22 33 31 28 27 2012 2013 2014 2015 -« » . 120 100 29 80 20 60 30 31 20 31 19 38 40 41 19 19 19 20 40 51 20 50 50 50 43 41 39 2005 2006 2007 2008 «Ле л » 2009 2010 ок 2011 ок ДМ «Те е о » ок 1. 2005-2015 « » . ., % , , . 2015 « 2005 » 24% . 2008-2009 . 1990. 2005-2015 . 2. Д2Ж The modern world: experience, problems and prospects | ECONOMICS 165 .– 2. , 2005-2015 313 . . 2005 ., . ., % . , 2008-2009 . 2005 2015 . ( .3). 3. , 2005-2015 ., . 2009 . 15-20%. 2009 . . The modern world: experience, problems and prospects | ECONOMICS 166 2010 . , . , , . , 4 Д3,4,5Ж. е пект т 1. т оо е 2. д оо е 3. 4. 5. 4. 1. ( 1[3].). 1 , % , . 2009 2010 2011 2012 2013 2014 2015 2016 1653 1708 1933,1 2283,3 2455 2 547,60 2 718,60 3 082,90 4,3 3,7 3,5 3,6 3,7 3,5 3,4 3,4 10,3 9,7 9,7 9,9 9,9 10 10,2 . % ,% The modern world: experience, problems and prospects | ECONOMICS 167 , 1,1% , . 6-8%. 2. . . ( Сот уд к полу окл д т ул у о е к е т о от .5) Д2Ж. т по о е д к пол е о Сот уд к полу окл д п о е т от ето т по т ле 42% о 28% у е де у е т ует те о е к к е т т о ек е т е е у лу 11% И пол у т тол ко по то окл д 34% 5. ,% – . 3. , . . 6 Д4Ж. The modern world: experience, problems and prospects | ECONOMICS 168 Ко етоло 7% Д у е 8% еколо у оло 15% Сто Д толо 50% о т к 20% 6. (50%), (20%), 7%. ( .7) Д5]. 13 203 10 342 10 575 9 138 7 594 6 785 М М я С Г и 7. 2014 ( и - –1 500 . ч . . Г 500 100 – . ч . , ), . The modern world: experience, problems and prospects | ECONOMICS 169 5%-10% 2013 . . 4. 2014 . 40% . 8 [6]. 25% 20% 15% 20% 10% 20% 5% 0% Ок е е пл т о по ощ ед ко о люде е д к п п е то 8. 60% . 9. The modern world: experience, problems and prospects | ECONOMICS 170 т от о т л о 22% ото Со ет ко од т е о 42% Н л е о е ео о о удо 12% П етл Сок е е е о е ед 16% от пе о л 8% к е 9. , , . - , . , . . 5. . . 68,7 , – 82,3 , – 82,7 , – 80,2 Д7Ж. , , . . The modern world: experience, problems and prospects | ECONOMICS 171 , . ( д .10). т т е ок т е к е е 58,4% Недо т ток пл те е по о о о п о 55,2% С л ко ку е о то о о уд т е о … П о 10. е кто 11,9% 7,5% , ,% , , . , , — . . The modern world: experience, problems and prospects | ECONOMICS 172 . . . References . 1. Д Ж / http://ivo.garant.ru/#/document/10103000/paragraph/14366:1 – 2. – . . Д Ж / – http://marketing.rbc.ru/reviews//medicine2013/chapter_1_2.shtml – . ., 3. , . . // .1-12 . . 4. . . . / . . . 2014.№2. . / . . // . 2013. № 4. . 19-23. . . 5. / . . // . 2012. № 2. .12-15. . ., 6. ( ) 7. ё . . / . ., . . , . 2014. ‐ . // 4. № 11. . 1155 . / : . . . . ё , . . // . 2012. №1. . 46-48. The modern world: experience, problems and prospects | ECONOMICS 173 ., 8. ., . : , . / . // , . . 2013. № 4. . 94-112. UDC 314.15 Tuluzakova M. V, Motrych E. D, Danilova O. S, Temeshova N. V , Loginova N. N, Kalmykov N. N. The plan of measures for implementation in 2016 - 2020, concept of demographic policy of the Russian Federation for the period until 2025. « 2016 - 2020 2025 » Tuluzakova M. V., Professor of Department of management and social communication of the Balakovo branch of RANHiGS Motrych E. D., Professor, Department of Financial Economics, DVIU RANHiGS Danilova O. S., senior researcher, Center for research and development projects Nizhny Novgorod Institute of management – branch of RANHiGS Temeshova N. V associate Professor of the Department of economic and social Sciences and Humanities Peter and Paul branch of RANHiGS Loginova N. N., PhD, associate Professor of Humanities and natural-scientific disciplines Saransk branch of RANHiGS Akulov R. I., Ph. D., Professor, Department of Economics and management Ural Institute, RANHiGS Kalmykov N. N., Ph. D., Director Expert-analytical center of the Russian Academy of national economy . ., . ., « » . ., – . ., . . ., . ., . . ., The modern world: experience, problems and prospects | ECONOMICS 174 . ., . . ., . ., . . ., - Abstract. The article reflects the plan of measures on realization of the years of the Russian Federation for the period of demographic policy concept until 2025 for 2016-2020 Keywords: The concept of demographic policy, action plan implementing demographic policy, socio-economic development of the Russian Federation . 2025 2016-2020 : , , 10 2006 . - . . . 24 2001 . « 2015 2007 . ». 9 « 2025 » № 1351 « 2025 ». № 606 « » 7 2012 . 2007 , , , , , ( , , ), The modern world: experience, problems and prospects | ECONOMICS 175 , , - . , , , . , , , 150-160 . . :  ; ;   . 1 : .– 2007-2010 ; 2011-2015 .– , . .– 2016-2025 . , , : 1 е о « е к е е од к о . », : т т. . / о т т. M., . The modern world: experience, problems and prospects | ECONOMICS 176 ( ), c , 2 . , ( 18 ), , . « , », , – , 3 , . . . 2016 . 142–143 70 , . , 1,3 2006 , 2014 . 143,7 . , . 2015 . М . ( 47,8% ) ( 41,0%). 42,6%. ( 1,7 ), ( 31,9%), ( 7,5%) ( 0,7%). 2 о 3 о ел к . докл де е т поп тк те о о л д о т од .//http://ope .go .ru/blogs/ /?sphrase_id= к ., л к ., о о к . Ф т т е к де о ту , ее по лед т . // « едо о т », The modern world: experience, problems and prospects | ECONOMICS , . 177 , , 4 , . . 2015 - , 263,9 ), 2014 ( 3,0% (256,1 , ). , , : , 18,2% , 170 2014 - (144,3 ). 5 2015 . , 2010 . 3,4 . . ( 2,3 . ). , , . 12%, , . . . , , ( ) 1 2007 . , . 2007–2014 . 5 . . 1 4 5 2015 . 453 026 http://zagrandok.ru/migraciya-v-rf/migracionnyi-uchet/migraciya-naseleniya-v-rossii-v-2014-godu.html о д е о т , е т о т е те т е п о т. О л т Феде л о лу о уд т т т к . URL: . http://www.gks.ru/free_doc/new_site/population/demo/demo21.xls т е The modern world: experience, problems and prospects | ECONOMICS 178 о 6 7 . 2016 2015 . . 2013 (20–29 466 . . ) . 11,56 4,0%. ., . 2010 (15–49 . . 2013 ) . 1 968 5,2%. , , , . 20-29 2007 -2011 , 80- . . 65% 2012 . – 73% 11833 . . ., . . 309 . , 2 . . 25 . 29 , 2008 2007 - 2013 , 25- 2013 . 26 25 , 30-34 20-24 . 20 2005 . – 26,5 . : 1994 . – 24,6 , 2012 . – 27,9 . 18 – .8 3,3 6 е о о д о ко http://www.pfrf.ru/branches/orenburg/news/~2014/12/22/82603 7 е о о д о ко http://www.pfrf.ru/branches/ingush/news/~2016/03/03/107937 8 л о ле л д о «От ет о е о д о к о у – . ел д ку « т е е еле » , т е Феде .// Феде .// е The modern world: experience, problems and prospects | ECONOMICS еле 179 » «… ё ё . » « 45%, 62%.».9 – « , ё : 30 2012 2007 . , – 7,6 2007 . 36,6 ».10 10,8 2012 , , . . : 11 12 : 10,2 2006 . 8,3 9 ед е л 11 Чу к о е е 12 Ло о т укту : 19% ( ). 27% , 2025 . 1000 тупле е де тел о т 10 2013 . 2006 . , , . 8%, » (5,1 , 1000 2014 . « . ). ед ед тел тел т Ф е о ет по е . . ., Ло о о т пе ― . . еле о о ; у тел т Ф . . ут п ел . . -http://premier.gov.ru/events/news/14898/ л п о тет п оекто о уд де о т е о у е от ёто о е ко пол т ке. 26 . ., е о . . е о е к ту е пу л к о до к, .― . -120. е е пу л к о до : еоде о е к ту , д к . ед. . . о о о . ― к : д- о о до . у -т , . ― . -31. The modern world: experience, problems and prospects | ECONOMICS 180 « ». 2007–2012 . 2 . 22 2014 . 98 , 58 40 – 13 . , , . , , , , . : 1) , , ; 2) « , , »14; 3) , , , , . . . , , , О е л п о о .//http://go er 13 Ф е к ., поколе // е о 14 т пе e t.ru/ e s/ о . Э ол е кое о о е е. т л . е т о / тел т о о д е о т пол ек : опт к у ло е л .№ .//http://demreview.hse.ru/2014--1/120991254.html The modern world: experience, problems and prospects | ECONOMICS 181 , , . , , . ., 2015 . 2014 . – 1 913613 , 2014 1 911 413 . ( 2015 . .), 2 200 . 2015 . 2010 2015 . 2014 . 0,1% 99,9%. 2013 . – 1 878 . . 2010 2015 . – 5,8% ( . 2015 . 2010 94,2%). . 60% , , 4% – . 5-6 15% – – , 14%15. . . : 1) ( 2013 . 23,2 ― 37,5 .$, .$; 2) , ; 3) , , , , , 15 е о е к ; 4) ( е е од к о : , – 28,2 %); . од. т т т е к о к // о т т, , . The modern world: experience, problems and prospects | ECONOMICS 182 . , , ( , , , .), 9,3 %; ( ) - ( , , .). , , 60%16. , , , . 5) 2014 2015 . – – 2015 , , 4 269, 2015 4,9%. 32025 2025 . (2016 – 2025 ) , : ( 1. ) 145 . ; 75 2. д о // https:// .ros i zdra .ru/ e s/ dinamiki-pokazateley-smertnosti-v-rossiyskoy-federatsii 16 / / / ; -minzdrav-rossii-provel-analiz- The modern world: experience, problems and prospects | ECONOMICS 183 1,5 3. 2006 ; 1,6 4. ; 300 5. . . , , 2025 . , , , , , , , , ; , , , . , : . 1. , 2020 30-40 . , 2020 (2015 . ) 980 , , . The modern world: experience, problems and prospects | ECONOMICS 184 – . . , , ( , ) , . , 90% . , . , – . , , , 5-6% . 2. , , . ( , ), . , , ( ), The modern world: experience, problems and prospects | ECONOMICS 185 . ( ) . . 3. , , , « » . , , , . – . – . 4. ( ). , 5. . , , . , . , , . 6. , . The modern world: experience, problems and prospects | ECONOMICS 186 , . . 7. « », , , , . . : 8. ; – / . . 9. . . . , . : The modern world: experience, problems and prospects | ECONOMICS 187 , 1. , , - : , . . , . , , . ( , 1,2-1,5% ), – , . ( 1). 1 Ж , 2014 ( ( 100 2020 100 . . ) ) - 715 695 , 202 193 , 63 52 , The modern world: experience, problems and prospects | ECONOMICS 188 , , , 2016 , , , . 2. . , , , . , 2020 100 10 . 3. . , , , , . , , , . , , , . , , . The modern world: experience, problems and prospects | ECONOMICS 189 4. , . . 5. , , 50 000 , 20- ( ). , , , : ; - ; ; ( ); ; ; ( ). , 2020 30-35 , – 1450-1550 . The modern world: experience, problems and prospects | ECONOMICS 190 , 2025 . , . , , , , , , . , , , , . ( , . 27 ( ), , 1000 ). , , , . , , , . The modern world: experience, problems and prospects | ECONOMICS 191 , . , , , , , . . : , ; ; ; ; , ; ; , ; , ; The modern world: experience, problems and prospects | ECONOMICS 192 ( ), ; , , , - ; - « » , ; ё . - , . , , . The modern world: experience, problems and prospects | ECONOMICS 193 . , , , , . , , . . , . . . 2 The modern world: experience, problems and prospects | ECONOMICS 194 . , . - . , . , , . , , , . , , , . , , , , The modern world: experience, problems and prospects | ECONOMICS . 195 , . . , , , , , . , , . . , , , ; ; , - , , ; , ; , ; The modern world: experience, problems and prospects | ECONOMICS 196 . , . , . , , , , , , , . , , , . , , , , , , , , , , , , . . , . , , , , . The modern world: experience, problems and prospects | ECONOMICS 197 . References . 2007: 1. . ./ . M., 2007. 2. . , , .//http://open.gov.ru/blogs/5232/?sphrase_id=131656 3. ., ., . . // « », 23 2007 . 4. http://zagrandok.ru/migraciya-v-rf/migracionnyi-uchet/migraciyanaseleniya-v-rossii-v-2014-godu.html 5. , . . URL: . http://www.gks.ru/free_doc/new_site/population/demo/demo21.xls 6. .// http://www.pfrf.ru/branches/orenburg/news/~2014/12/22/82603 7. .// http://www.pfrf.ru/branches/ingush/news/~2016/03/03/107937 8. « » – 2015. « » 9. . . 11 2012 . ё 2011 . -http://premier.gov.ru/events/news/14898/ 10. . 26 2013 . 11. . ., . ., . . ― , 2015. ― . 104-120. 12. . . : , : ; . . . . .― : . - , 2011. ― . 29-31. 13. / .//http://government.ru/news/10074 The modern world: experience, problems and prospects | ECONOMICS 198 14. ., . : .2014.№ 1. // //http://demreview.hse.ru/2014--1/120991254.html 15. . 2014 . // , 2015. 16. // https://www.rosminzdrav.ru/news/2015/08/12/2488-minzdrav-rossii-provel-analizdinamiki-pokazateley-smertnosti-v-rossiyskoy-federatsii UDC 338.43 Vaitsekhovskaya S.S., Ermakova N.Y. Ways of increase of economic efficiency of poultry Vaitsekhovskaya Svetlana Sergeevna Stavropol state agrarian University, Stavropol [email protected] Ermakova Natalia Yurevna Stavropol state agrarian University, Stavropol [email protected] , . , . Abstract: the aim of this work is to identify promising directions of further development of poultry farming. When writing the article used current-design methods. In the article the economic substantiation of implementation of the five alternative designs on the organization of production of meat turkeys in the Stavropol region. In the region there are broad prospects for the development of agribusiness in turkeykeeping, but to begin implementing any of the proposed options requires a fairly high initial capital. Keywords: agribusiness, poultry, turkey-keeping, technology, investment, revenue, efficiency : . . . , . : , , , , , , Business - it is an extremely versatile type of economic activities covering almost all sectors of the economy. Certainly one of the most complex and socially The modern world: experience, problems and prospects | ECONOMICS 199 necessary is a manufacturing business, including agricultural. The complex nature of agricultural production is the basis for the formation of agribusiness as a business activity in all areas of agriculture. The aim is to maximize the revenue of agribusiness in a most complete software demand for agricultural products. Agribusiness as an economic category is a special kind of activity in the agricultural sector of the economy, focused on the consumer through the market price, which, accumulating demand for manufactured products in this area, the entrepreneur must provide rates of return that is sufficient to reproduce spent on production resources. In the Stavropol region agribusiness represented in all agricultural sectors. In modern conditions of development of agrarian economy the edge of one of the promising directions of development of agribusiness advocates poultry as the most intense and dynamic livestock subsector. In addition, the importance of the poultry determined by the ever-increasing demand of the population for a relatively cheap and highly nutritious products with dietary qualities and occupies a relatively large share of the national diet. Recently, in the Stavropol region attracted the attention of entrepreneurs turkey. The turkey industry development in Russia has experienced the ups and downs depending on the political, economic and other circumstances. Since the 2000s, a new stage began turkey industry in Russia. In various regions of the country there are large turkey systems based on the use of advanced technologies, modern equipment and highly productive breeding material. Every year the volume of production of turkey meat and the assortment. The realization comes turkey meat is not only whole carcasses, but also in processed form, from natural to semi-finished smoked product that is very attractive to the consumer. According to world statistics on the average resident of the United Kingdom account for about 15 kg of turkey meat, in Portugal about 12 kg, an American consumes about 9.6 kg per year, while the Russians - about 0.5 kg per year. The modern world: experience, problems and prospects | ECONOMICS 200 Now a leading position for the production of turkey meat held the US, France, Germany, Great Britain and Brazil, but the Russian turkey is a promising, highly profitable and best-selling poultry sector. Despite a number of advantages turkey, there are a number of unresolved problems in the industry, which in turn affects the pace of its development. First of all it concerns the lack of awareness of the population about the beneficial properties for human health turkey. The main advantages of turkey meat are: 1) The high content of vitamins necessary for human organism. Turkey meat contains a lot of B vitamins, which have a positive effect on the digestibility of food and contribute to the transformation of carbohydrates into vital energy. 2) High content of essential minerals turkey meat - zinc, potassium, phosphorus and magnesium. 3) Turkey meat contains far less fat and cholesterol than pork, beef and chicken. 4) In comparison with other types of poultry, turkeys have the highest yield of edible parts - 70%. 5) The high protein content. In 100 grams of turkey meat contains 22.6 grams of pure protein. This is about half the daily protein consumption norms for the human body. 6) Hypo-allergenic. Turkey meat is the only kind of meat, which cannot cause allergies. Eating turkey meat is ideal for people who suffer from non-perception of certain products, as well as for pregnant women and children. The second circumstance, limiting consumption of turkey meat is quite high production costs compared to the production of broiler chickens. The reason for this a long payback period of capital investment, especially in the initial stage, as well as the economic impact of the crisis experienced at the moment. In this case, in our opinion, it needs the support of the state, not only in concessional lending, but also in direct subsidies for production during the development of the design capacity of the enterprise. The modern world: experience, problems and prospects | ECONOMICS 201 The third problem - complete dependence on imports turkey enterprises breeding material. Any situation in the world: economic, political, veterinary, can make a significant failure in their work, up to a full stop production. To solve this problem, the creation of the domestic turkey breeding base, that is, the presence of specialized breeding centers, breeding centers and loudspeakers. The key to success of any kind of agribusiness, and the turkey industry in particular, is a systematic approach, which is the initial stage of business planning. In this respect, the author has designed 5 different variants of investment project in the direction of "TURKEY" to assess the prospects of development of this sub-sector in the Stavropol region . In the first version it developed a business plan for the organization of production of turkey meat at the cellular content. In terms of new construction and acquisition of cell batteries need for investment is 446.2 mln rubles (Including 400 (89.6%) - on fixed assets). When the content of an average of 160 thousand heads a year gross of meat in live weight of more than 2500 tons. The average annual revenue after reaching its design capacity (from 2 years) at the selling price of 125 rubles/kg (male - 120 rubles/kg, female - 130 rubles/kg) can be up to 340 mln rubles, that provides (at an average annual the cost of products sold of 93.6 rubles/kg) level of profitability of 40%. Payback period - 4 years with NPV = 91.4 mln rubles and IRR at 15.1%. Calculations of the second embodiment, include the organization of the production of meat turkeys at the cellular content with the implementation gutted carcasses. More (in comparison with the first project) construction costs and equipment slaughter shop is 100 mln rubles. When rearing and fattening of the same population (an average of 160 thousand heads per year) and the output of meat 85% of the gross amount of meat is 2200 tons. When sales price gutted carcasses of 180 rubles/kg revenue of 415 mln rubles. The modern world: experience, problems and prospects | ECONOMICS 202 The third option is a settlement organization of production of turkey meat on the alternative (to the first two options) technology - at the floor maintenance. The need for investment is 491.8 mln rubles (Including 428.2 (87.1%) - on fixed assets). When the content of an average of 158.3 thousand heads a year gross of meat in live weight is 2700 tons. Subject to the implementation of all livestock NPV of the project will reach 34.1 mln rubles at 11.7% of IRR. The project pays for itself in 5 years. In a fourth embodiment provides for the organization of the production of meat turkeys at the floor maintenance with realization gutted carcasses. The fifth project carried out calculations for the production of meat turkeys at the floor maintenance with increased production volume by 2.6 times. This project demonstrates the possibility of recoupment 3 years with profitability at 36%. IRR in this case can be brought to 26.5% and the NPV exceeds 546 mln rubles. It should be noted the high sensitivity of the NPV of the projects submitted to a change in the price of 1 kg of feed. Even a slight decrease of this index by 5-10% can lead to an increase in respiratory rate in 1.2-1.7 times, and its increase - to decrease or even negative value of NPV. Thus, we can conclude that there are broad prospects for the development of agribusiness in the Stavropol Territory in turkey, but for the commencement of any of the proposed areas needs a sufficiently high initial capital. Since most agricultural organizations is not enough available funds, the main solution to this problem could be: to provide the representatives of agribusiness long-term soft loans, find reliable investors, participation in programs supporting the industry's development, grants and so forth. References 1. . . // . 2013. № 5. . 41- 44 The modern world: experience, problems and prospects | ECONOMICS 203 . ., 2. . ., . . // : , . ., 3. . ., . 2016. . 2. № 4. . 123-132 . ., . ., . . : / . . 4. , 2014 // . . 5. . 2009. № 11. . 14 : // . 2013. № 3. . 10-12 . . 6. // 7. . ., . 2002. № 1. . 2-5 . ., . ., . . 2010 // . 2002. № 7. . 7-11 The modern world: experience, problems and prospects | ECONOMICS 204 PHILOLOGY UDC 81.576 Bazarbayeva L.T, Tokkuzhina G. Role of polylinguism in the educational system of Kazakhstan. . Bazarbayeva L.T. Karaganda Economic University of Kazpotrebsouyz, Kazakhstan, Karaganda [email protected] Tokkuzhina G. Karaganda Economic University of Kazpotrebsouyz, Kazakhstan, Karaganda . . . Abstract. The idea of peer learning English along with the Kazakh and Russian, was officially named "trinity of languages" or polylinguism, becoming increasingly embedded in the national education system of the Republic of Kazakhstan. This idea of the trinity of the languages was proclaimed in October 2006 on the twelfth congress of the Assembly of Nations of Kazakhstan, where N. Nazarbayev said that the knowledge of three languages was very important for the future of the next generation. Kazakhstan must be considered as a highly developed country all over the world, where three languages are used. They are: Kazakh is the state language, Russian is the language of international communication and English is the language of integration into the global economic. The mass introduction of the English language, which now formed the main flows of information and scientific knowledge, have a positive impact on the economic development of the country. Keywords: multiethnic; trinity; interethnic; multilinguism; linguistic diversity; language space; lingual education; intercultural communicative paradigm. . , « » , . 2006 , . , . , . : – , – – . , , . : ; ; ; ; ; ; ; . The modern world: experience, problems and prospects | PHILOLOGY 205 Kazakhstan is a prospering country, tends to occupy a certain place in the world. The development of the country depends on the education level of the population. Our country is multiethnic, so the task of the State was the decision of questions of the language in society. In our country we implemented a unique project, initiated by the head of State - the trinity of languages. The purpose of the project is to competently master three languages: Kazakh as the State language; Russian as a language of interethnic communication, and English which is an international language. The most important strategic objective is the formation of Kazakhstan, on the one hand, preserving the best traditions of Kazakh education, on the other hand, procuring graduates with international qualifications of the development of their linguistic consciousness, based on the mastery of the state, native and foreign languages. At the present time the state language is expanded, as a native language of the Kazakh people, its history and culture. Russian language also plays important role for the citizens of our country. AММШrНТЧР ЭШ PrОsТНОЧЭ NКгКrЛКвОЯ, “KКгКФСsЭКЧ ... ЮЧТqЮО КЧН sЭrong in its multinationality a unique multicultural space was formed on its land... Multiculturalism of Kazakhstan is a progressive factor in the development of sШМТОЭв”. Д1Ж Multilinguism is the basis for the formation of a multicultural identity. The aim of multicultural and multilingual education may consist in the formation of man, capable to active life in a multiethnic multicultural environment, having a strong sense of understanding and respect of other cultures, the ability to live in peace and harmony with people of different nationalities, races and religions. To solve the problem of effective implementation of polylinguism in the education, tested practice of multilingual education in certain universities and schools of Kazakhstan Republic must be brought into a single system, and ensure the continuity of educational programs. It requires the development of a complex of The modern world: experience, problems and prospects | PHILOLOGY 206 scientific guidelines for the implementation of the principle of continuity of multilingual education in "school - university" system, socio-economic effect of which is determined by the creation of the necessary prerequisites for the solving the tasks, assigned in the State Program of Education Development for 2011-2020: - «"... training of teaching staff with multilingual education in the universities of the country "; - «increasing the demand of the State language"; - «increasing the prestige of the State language"; - «preservation of linguistic diversity in Kazakhstan"; - «preserving the functioning of the Russian language in communicative language space" - «studying of English and other foreign languages" due to the system of scientific and methodological support of stakeholders constant multilingual education; - formation of multilingual educational environment; expansion of infrastructure of multilingual education; - development of intercultural communicative paradigm of modern lingual education; - development of the country's intellectual potential on the basis of initiation of its citizens to the values of the language and culture. Ministry of Education and Science took concrete steps for the implementation of multilingual education in the universities of the country, in particular, expanded the volume of loans for learning of the language in the State standards in the direction of "Education", which would allow students of the third year of training in the amount of 2-credits to study discipline "Professional Kazakh / Russian "and Professionallyoriented foreign language." [2] To achieve a high level of English proficiency, there are various methods of language learning: listening, perception and interpretation of the text, spoken English, written English, grammar, phonetics and pronunciation, the introduction of a The modern world: experience, problems and prospects | PHILOLOGY 207 professional English skills in English with presentation, professional correspondence, and the foundations of the theory of communication. These students learn more deeply in such occupations as professionally-oriented foreign language in the disciplines: "Finance", "Tourism", "Economics", and others. For efficiency of communicative education of students of economic University, students studying in the State and Russian languages, should be taught with foreign languages in unity with the native language, at the same time should be taught deep and thorough study of the history, national character, mentality, because the picture of the world that surrounds the speakers, is not simply reflected in the language, and it forms a language and its native speaker but determines the features of speech. The study of Russian and Kazakh languages in cooperation with a native language, history will enable to improve the work on the study of languages, enlargement of vocabulary, will help to realize the actual problem of multilingual education. For the formation of productive polylinguism among students teacher needs to create a language environment, and also to use modern textbooks leveled domestic and foreign publishing houses, multilingual professionally-oriented technical dictionaries, manuals for self-studding work. It was done a quiz among the students of our University. There were next questions: 1. Do you know what polylinguism is? yes – 86%, no – 14% Figure 1. Quiz about polylinguism The modern world: experience, problems and prospects | PHILOLOGY 208 2. Is ЭСО ЩrШРrКЦ “ЭrТЧТЭв ШП ХКЧРЮКРОs” ЮsОН ТЧ KКrКРКЧНК EМШЧШЦТМ UЧТЯОrsТЭв ШП Kazpotrebsoyuz? yes – 57%, no – 43% Figure 2. Quiz about polylinguism 3. Are there any advantages of this program? yes - 68%, no – 32% Figure 3. Quiz about polylinguism This quiz shows us that the results are not so bad. Most people know what polylinguism is, they try to use it and they find more advantages than disadvantages ШП ЭСО ЩrШРrКЦ “ЭrТЧТЭв ШП ХКЧРЮКРОs”. The modern world: experience, problems and prospects | PHILOLOGY 209 State program of development and functioning of languages in Kazakhstan Republic for 2011-2020 provides the maintenance of harmonious language policy that ensures the full functioning of the State language as the most important factor in strengthening of national unity with preserving the languages of all ethnic groups living in Kazakhstan. Thus, studying experience of foreign language education in the universities of Kazakhstan will allow in the future using only certain aspects, as questions on the development of polylinguism apply to humanitarian universities. [3] The cultural project "Trinity of languages", proposed by the President of Kazakhstan Republic Nursultan Nazarbayev, fully can be considered like one of the long-term strategies of Kazakhstan development. Implementation of this project in many ways will determine the formation of a new generation of Kazakh people knowing several languages, with opportunities of positive growth its forces and formation of competitiveness as in the professional field as in personal selfrealization. Years of development of independent Kazakhstan show that bilingualism and polylinguism society creates all the necessary conditions for progress and development. But it depends on well thought-out language policy of President Nazarbayev and the government of national intelligence and ability to develop the culture and preserve the history and language of the Kazakh people. It is known that only the state can be successfully developed and is been harmonically in a number of leading countries of the world that is able to create for its citizens decent working conditions for the acquisition of high-quality and modern education. References: 1. . . // .—№ 33(25278). — 2007. — 1 The modern world: experience, problems and prospects | PHILOLOGY 210 2. . . : // 10 . — 2012. — № 218-219. — . 3. 2011-2020 // rЮ.РШЯОrЧЦОЧЭ.Фг/rОsШЮrМОs/НШМs/НШМ18 4. http://www.akorda.kz. UDC 821.112.2 Sarakaeva A.A, Sarakaeva E.A, Lebedeva I.V. Marriage, love and sex in the «Song of the Nibelungs» , « » Sarakaeva Asia, PhD (History), Associate Professor Hainan State University, China Sarakaeva Elina, PhD (Philology), Associate Professor Hainan State University, China Lebedeva Irena , PhD (Sociology), docent Caspian Institute of Sea & River Transport, Astrakhan, Russia , , . , , , . , , , , . , Abstract: The article attempts at the analysis of love in the medieval epic poem "The Lay of the Nibelungs". The semantic field of love as it is presented in the poem includes romantic and sexual relations, marriage, and also implicitly expressed erotic tension between characters as well as such specific public and psychological phenomenon as a-sexuality. The authors view the text of the heroic epic to research medieval perception of love and sexuality as phenomena of social, individual and subconscious order. For this aim the methods of cultural studies, literary criticism and psychology are applied. Keywords: "The Lay of the Nibelungs", romantic love, sexuality, a-sexuality, erotic tension : « ». , , , , . " " , , , . : « », , , , The modern world: experience, problems and prospects | PHILOLOGY 211 « ». . , . , , – « ». ? , , ? ? , , « », , . , , , . , , , , , . , , , ( « », « ), , » ( , ). « » . , , . , The modern world: experience, problems and prospects | PHILOLOGY 212 , , « » « » Д4, c. 430, 431]; , , - « ». , , . , , , . , , . , , , . , , . , , - , , . , , . , , , , ? , , . , . – – . , , . , , . The modern world: experience, problems and prospects | PHILOLOGY 213 , , . , . , . , , . , , , , . , . , , , . . . , . , , , . . . , , . . , . , , , . , , . The modern world: experience, problems and prospects | PHILOLOGY 214 , « : » , , , , . , . , , , . , , , – . ( ), , , : . , , . . , , ( Д13, . 60-61Ж, ) . : , , , , . , , , . , , , , , , . , . , , The modern world: experience, problems and prospects | PHILOLOGY 215 , . , , , . , , , - . . , ? , . , , , . , , . , , , . , , , , / , , . « » , , – . , , The modern world: experience, problems and prospects | PHILOLOGY 216 , , , . « » Д7Ж : , . : , , : , , , . , – . « » Д14Ж ( –« » Д13Ж) : , , ( ). ( – Д16Ж, ё ё ё Д2Ж), . , « » , - . , , , . БIБ « – »The modern world: experience, problems and prospects | PHILOLOGY 217 ( ) , , - , . , « » БIБ-Б I . (1886-1933) « » . - , , : Ich bin ein trockner Ast an unserm Baum, АОТЛХШs ЮЧН ФТЧНОrХШs sМСrОТЭ’ ТМС гЮЦ GrКЛО Д 8, 131Ж – , ( ) (1813-1863) « » . , , – . , « », « , » . », , « , , Д1Ж. , , БIБ , – , , , The modern world: experience, problems and prospects | PHILOLOGY 218 , . (1898-1956). GОsКЦОЦОХЭО АОrФО, 1982 , « », « » . , « ». , – [5, c.492]. . , . « » : , Д10Ж. « » , , , , . - , , , . - ? , , , , , , – Д9, c. 215]. The modern world: experience, problems and prospects | PHILOLOGY 219 , , « , »: Der helt was wol gewahsen daz ist al war Groz was er cen brvsten gemischet was sin har [6, c.356] – , , , [4, c.555] . . , , : , : , – – - Д12, c. 64Ж. – , - , , – , « » Д12, c. 92Ж. , , « », - . , - . , « 193Ж. » Д11, c. , – , . , – – . , , : , , , The modern world: experience, problems and prospects | PHILOLOGY 220 ( « , , » ). , , , , . , , , , . – , , , . , , . , . – – , , . , , , , . , , Д12, c. 92Ж. , , : , , , « », . , : , , The modern world: experience, problems and prospects | PHILOLOGY 221 . , . , , . , , , , , Д3, c. 24]. , . , , , . , , , : / … « » Д4, c. 627Ж . , , . , , , , , , , . , : - , – , . , . , , The modern world: experience, problems and prospects | PHILOLOGY 222 , . , , , , . – . , , , , . , , , . , . , , . , , . , , , . , , . , « , , » . : The modern world: experience, problems and prospects | PHILOLOGY 223 , . – , . , . . , , , . , , , . References 1. . . .– . . .: . 1934 . ., 2. . . . . “The Nibelungenlied” in the folklore of Faeroe Islands (« » ) // . . 25 2015 . – : . . ., 3. . 16-18. . . « » // : . I . 25 2016 . – // 4. : , 2016. . , 1975. . 17-26. . . – . 357-628. The modern world: experience, problems and prospects | PHILOLOGY 224 5. Brecht Bertolt. Siegfried hatte ein rotes Haar // Werke: Grosse kommentierte Berliner und Frankfurter Ausgabe, Vol.13. – Berlin: Aufbau, 1993, P. 492. 6. Das Nibelungenlied. Ed. Helmut de Boor // Deutsche Klassikerd es Mittelalters, 17th ed. -Wiesbaden, 1963 7. Dráp Niflunga: The Killing of the Niflungs // The Elder Edda. A Book of Viking Lore. –London^ Penguin Books, 2011 8. Ernst Paul. Brunhild: Trauerspiel in drei Aufzügen // gesammelte Werke, Sec. 2, Vol. 2: dramen. –Munich: Albert Langen, Georg Müller, 1933, Pp. 127-167. 9. Ehrismann Otfrid. The Reception of Kriemhild// A Companion to the Nibelungenlied. –NY: Camden House, 1998. Pp 18-41. 10. Hohlbein Wolfgang. Hagen von Tronege: Ein Nibelungen-Roman. –Vienna: Ueberreuter, 1986. 11. McConnell Winder. The Nibelungenlied: a Psychological Approach // A Companion to the Nibelungenlied. –NY: Camden House, 1998. Pp 172-205. 12. Mowatt D.G., Sacker H. The Nibelungenlied: an Interpretative Commentary. – University of Toronto Press, 1967 13. Old Swedish Didriks Chronicle. Translated by Rolf Badenhausen // Skokloster- Codex I. – Stockholm: G.O. Hyltén-Cavallius, 1850. 14. The Saga of Thidrek of Bern. Translated by Edward R. Haymes. – NY: Garland, 1988. 15. Tinsley David F. The Face of the Foreigner in Mediaeval German Courtly Literature // Meeting the Foreign in the Middle Ages. – NY and London: Routledge, Pp. 45-70. 16. Vedel A.S. Den første vise om Frue Grimild, oc Heldt Hogen //Hundredevisebog.- Holbergselskabet Kbh, 1926 The modern world: experience, problems and prospects | PHILOLOGY 225 PEDAGOGY UDC 378 Abayeva N.F, Golovachyova V.N, Yegorov V.V. Professional orientation of mathematics at implementation of independent work of students of institution of higher Abayeva Nella Fuatovna Karaganda State Technical University, Karaganda [email protected] Golovachyova Viktoriya Nikolaevna Karaganda State Technical University, Karaganda [email protected] Yegorov Victor Vladimirovich Karaganda State Technical University, Karaganda [email protected] , . e , . , . Abstract. The relevance of the article is defined by economists chtopoznavatelny interest students in learning mathematics is characterized by a constant desire for knowledge, a new, more complete and indepth knowledge. Cognitive interest has a positive effect not only on the process and the result of the activity, but also on the course of mental processes - thinking, imagination, memory, attention, which under the influence of cognitive interest are of particular activity and orientation. Keywords: cognitive interest, teaching mathematics at the university, professional orientation of mathematics . , , , . , – , , , , . : , , , , . The modern world: experience, problems and prospects | PEDAGOGY 226 , . . , . , , . , – , , , , . , Д4, .48Ж. . . , . , , « » , , . , – . , , . ? , , , , , . Д2, .142Ж. , – , The modern world: experience, problems and prospects | PEDAGOGY 227 . - . , , , , , , . , . . . : 1) 5000 . , 7 53 – , 4 – , 5 , 3 – . . 2) 0,004. N, N , 1000 5 Д1, . 187Ж. 5 3) , 4 : 3 , . у ок . т п о 3 од тел о т п едп т , : The modern world: experience, problems and prospects | PEDAGOGY 228 у ок . т т т ед у дел Д3, .51Ж. . , : . , A, t N, , . x , A . . , , A , , . . , , N  , dx  kxN  x  dt The modern world: experience, problems and prospects | PEDAGOGY (1) 229 x N t  0.  (1) k - . (1), , 1 x ln  kx  C . N Nx NC  C1 , x  AeNkt , Nx A  eC . x, 1 AeNkt N xN  , AeNkt  1 1  Pe Nrt , x 1 . A P (2) (1) N . 1    1e Nkt   2. , (2) , , . 3. , . , , . , , , The modern world: experience, problems and prospects | PEDAGOGY , 230 , . , . , , , , , . . References . . 1. , , : , 2012. – 177. . . 2. . .: - , 1989. -192 . . ., 3. , . . , 2005. – 464c. - 4. , . . . – ., 1968.- 234 . UDC 378: 69:331.108 Akulova I.I. Problems and the prospects of training of specialists for marketing for construction branch Akulova I. I. Voronezh state technical university, Voronezh [email protected] . . , . bstract. Relevance of training of specialists on marketing for construction branch within the «Construction» direction is proved. The list of professional competences, structure and structure of the curriculum of undergraduates of the educational program «Marketing of construction materials, products and The modern world: experience, problems and prospects | PEDAGOGY 231 designs is submitted». Organizational and methodical receptions and the prospects of implementation of the educational program are designated. Keywords: marketing of construction materials, educational program, professional competences . « ». , « , ». . : , , . . , , , . , , , , . ( ) . , , , , « » – , , – . , The modern world: experience, problems and prospects | PEDAGOGY 232 « » . , , ( ) , , . , , « » , , , , « » [1]. , , « ( » ) , « », - , « » [2]. . , , , , . . The modern world: experience, problems and prospects | PEDAGOGY 233 , ( ) 2012 . « , « » ». 2 . , , . , . , , , . « , » . , « » : ► , The modern world: experience, problems and prospects | PEDAGOGY 234 , , ; ► , , , ; ► , , , ; ► ; ► , ; ► . ( - ), . , . The modern world: experience, problems and prospects | PEDAGOGY 235 е кое те « о т о е кл ту к у ок 1. т укту кет о т у е т о тел о о пл те под ото к ло , The modern world: experience, problems and prospects | PEDAGOGY дел 236 ко т ук т о по п о е » п кт к едд пло т в ледо тел к от о- у п кт к п кт к од т е е о е те кет е о о в о е ле о т те ло е Це оо п о т о тел кет пл е д о тел пл О О ч т л о о о т е о де тел о т о ов т к Ч Ло ок т о тел о п одук ео е е т кет о е ледо к т о тел о п одук оп о к е т , е оп о т е т к т о тел о п одук т о тел те ло , дел ко т ук Ко плек д о т к к пе т т о тел те ло дел е одел о ело о о т т у етодоло ледо Ф ло о к е п о ле ук те к К И О НО О Л Н кт к ч т пл по о у , , . , , , - . , « , » :  ;  ;  ; ,  ;  . , . « » « Д3Ж, » Д4Ж, « » Д5Ж, « » Д6Ж . , , The modern world: experience, problems and prospects | PEDAGOGY : 237  5 ;  , ; ,  ;  ;  , . « » , . - « , » « ». , , « , », . . References 1. . ., . . // The modern world: experience, problems and prospects | PEDAGOGY 238 : . . , .4. – , , 2008. – . 25 - 30. 2. . . , // VII . - , 2010. . 172-175. 3. . ., . . // : X . - VII – : , 2014. – . 49 – 53. 4. . ., . ., . . , // . : 3 – : 5. « ; . 1. – », 2014. – . 32 – 37. . . // « ». - , ; .№ 3 (113), 2015. – . 43 – 46. . . 6. // « ». , ; . № 3 (113), 2015. – . 62 – 64. The modern world: experience, problems and prospects | PEDAGOGY 239 UDC 378:65-051 Dobroselskiy V. V. Training future managers in the Russian Federation Dobroselskiy V. V. Postgraduate Student. Humanities and Pedagogics academy (branch) “V.I. VОrЧКНsФв CrТЦОКЧ FОНОrКХ UЧТЯОrsТЭв” ТЧ ВКХЭК . . . ( ) “ . . ” Abstract. This article provides an analysis of training future managers in the Russian Federation. Keywords: future managers, training future managers, higher education in Russia. . ё . : , . , DОsТРЧТЧР ШП ПЮЭЮrО ЦКЧКРОrs’ ЭrКТЧТЧР КЧН ТЭs ПЮrЭСОr ЦШНОrЧТгКЭТШЧ rОqЮТrО the study of regulations and programs, which are the resource basis for teaching future bachelors of management. The main resources for determining the orientation of training future managers are the federal state standard of higher education (the third generation – FSES HD 3+), educational programs of vocational education (EPVE), as well as labor market requirements (compliance аТЭС ОЦЩХШвОrs’ rОqЮТrОЦОЧЭs КЧН ЭСО ХОЯОХ ШП competitiveness in the labor market). Designing EPVE precedes designing the steering document of a discipline. Earlier steering document defined the goals, objectives, content, scope and main stages of mastering a discipline, but now EPVE defines the objectives and results of the study of a certain discipline, expressed in mastering a number of competencies. EPVE describes a number of educational technologies (forms, methods, tasks, tools) used in the process of professional training. The federal state standard of higher education describes the characteristics of the preparation of future bachelors of management, namely: — characteristics of a field of education; The modern world: experience, problems and prospects | PEDAGOGY 240 — characteristics of the professional activity of graduates who have mastered an undergraduate program (fields, facilities and professional activities); — rОqЮТrОЦОЧЭs Кs ЭШ ЭСО rОsЮХЭs ШП ЮЧНОrРrКНЮКЭО ЩrШРrКЦs’ development (expressed in such competencies as general cultural, general professional and professional); — requirements as to the structure of bachelor's degree programs; — requirements as to the implementation of bachelor's degree programs (system-wide requirements, requirements as to the personnel implementing the terms of bachelor's degree programs, the requirements as to the logistical and methodological support of bachelor's degree programs). The distinctive feature of the federal state standard of higher education (the third generation – FSES HD 3+) [2], if compared with the previous generations of the sЭКЧНКrН, Тs ЦОКsЮrТЧР ШП ЭrКТЧТЧР МвМХОs’ ХКЛШr ТЧЭОЧsТЭв ТЧ ЩШТЧЭs ШП МrОНТЭ. OЧО ЩШТЧЭ of credit equals to 36 hours. Training managers according to bachelor's degree programs in the Russian Federation is carried out during a four-year (full-time) and five years (part time) period. All in all, such programs presuppose 240 points of credit (8640 hours), including extracurricular time. Currently the educational process in Russia is seen not through the content of disciplines, but through the result which is expressed in future managers developing a number of competencies. According to the federal state standard of higher education ТЧ ЭСО ПТОХН 38.03.02 “MКЧКРОЦОЧЭ” (ЭСО ЮЧНОrРrКНЮКЭО ХОЯОХ), ПЮЭЮrО ЛКМСОХШrs ТЧ management on the issue of the educational organization must master general cultural (GCC), general professional (GPC) and professional competences (PC) upon their РrКНЮКЭТШЧ. TСОrОПШrО, sЮМС ЧШЭТШЧs Кs “ФЧШаХОНРО” КЧН “sФТХХs” РТЯО аКв ЭШ ЭСО МШЧМОЩЭs “МШЦЩОЭОЧМОs” КЧН “ОбЩОrЭТsО”. HШаОЯОr, in the educational programs of vocational education knowledge and skills appear as the constituent elements of a number of competencies. The following activities refer to the professional competences of future managers: organization and management (PC-1 ... PC-8), information analysis (PC-9 ... PC-16) and entrepreneurial (PC-17 ... PC-20) activities. The professional The modern world: experience, problems and prospects | PEDAGOGY 241 competences (PC) aim at developing the ability to perform the basic types of professional activities. General cultural competences (GCC) aim at studying the historical experience and its interpretation at the present stage. They play the role of ideological and cultural foundations for effective management decisions, the implementation of a number of proper professional activities. General professional competences (GPC) aim at preparing the future bachelors of management to solve professional problems. TСО ЦШНОХ ШП ПЮЭЮrО ЦКЧКРОrs’ МШЦЩОЭОЧМО-based training is focused on multidisciplinary and integrated requirements to learning achievements. A qualified bachelor of management is formed not only on the basis of professional disciplines, but also on the basis of a course of general professional disciplines, such as on-thejob safety, health and safety, employment and labor law, quality management, economics, financial management, etc. The humanities (cultural studies, foreign language, second foreign language, philosophy, etc.) also play an essential role. FЮЭЮrО ЦКЧКРОrs’ ТЧНОЩОЧНОЧЭ sЭЮНв Тs ЧШа КssОssОН Кs К sТРЧТПТМКЧЭ ПШrЦ ШП training. Independent study represents extramural activities. To some extent, it is equivalent to classroom activities in its effectiveness, which is sometimes not less important than in-class teacher-facing learning. IЧЭОrЧsСТЩ Кs К ЩКrЭ ШП ПЮЭЮrО ЦКЧКРОrs’ ЭrКТЧТЧР Тs focused on the development of professional competencies (PC), namely preparation for the organization and management, information analysis and entrepreneurial activities. Unlike the previous version of the Standard (2013), the new Standard presupposes training bachelors of КЩЩХТОН ЦКЧКРОЦОЧЭ ШЧХв. IЧ КММШrНКЧМО аТЭС ЭСТs, ПЮЭЮrО ЛКМСОХШrs’ ЭrКТЧТЧР ТЧМХЮНОs a more profound use of internship in the educational process (54-63 points of credit). Previously, internship covered 9-15 points of credit in the bachelor program of academic management, theoretical material being profoundly studied. At present, the new standard combines deep theoretical knowledge and practical training (54-63 points of credit). According to the new federal state standard of higher education (2016), in the ПТОХН 38.03.02 “MКЧКРОЦОЧЭ” Д2Ж ЦЮМС КЭЭОЧЭТШЧ Тs ЩКТН ЭШ ЭСО ЮsО ШП ТЧПШrЦКЭТШЧ КЧН The modern world: experience, problems and prospects | PEDAGOGY 242 МШЦЦЮЧТМКЭТШЧ ЭОМСЧШХШРТОs ТЧ ПЮЭЮrО ЦКЧКРОrs’ ЯШМКЭТШЧКХ ЭrКТЧТЧР. TСЮs, ТЭ Тs possible to use e-learning and distance learning technologies in the process of training. Therefore, in all educational institutions offering training programs for ПЮЭЮrО ЛКМСОХШrs ШП ЦКЧКРОЦОЧЭ, МХКssrШШЦs (ПШr sЭЮНОЧЭs’ ТЧНОЩОЧНОЧЭ аШrФ) sСШЮХН be equipped with computers with access to the information and communication network "Internet". According to E.I. Lifanova [3], at present, training of managers presupposes the educational processes being oriented to the solution of strategic tasks. That is, in the long term future managers need to learn new knowledge and skills in order to effectively carry out professional activities. It is quite probable that in the future the professional standards will take into account the strategic objectives of training of qualified bachelors of management. Conclusions. The results of the study show that the current state of training future managers is based on a number of regulations and programs that define the structure, duration and results of the development of bachelor programs. In the Russian Federation, training future bachelors at higher education institutions currently implies the in-depth theoretical study (close to the former academic bachelor). Shaping future managers is based on professional disciplines, as well as general professional disciplines and the humanities, taking into account students' efficient use of independent study (which covers a sufficiently long period of time). The process of shaping implies the use of information and communication technologies with access to the "Internet" network. References 1. Lifanova E. I. role of practice in the training of future managers / E. I. LТПКЧШЯК // EМШЧШЦТМ JШЮrЧКХ ВКrШsХКЯХ UЧТЯОrsТЭв. 2015. № 34., ЩЩ. 111-112. 2. Federal state educational standard of higher education 3+ 38.03.02 Management (undergraduate level). Order of the Russian Ministry of 12.01.2016 N 7 “OЧ КЩЩrШЯКХ ШП ЭСО ПОНОrКХ sЭКЭО ОНЮМКЭТШЧКХ sЭКЧНКrН ШП СТРСОr ОНЮМКЭТШЧ ТЧ ЭСО The modern world: experience, problems and prospects | PEDAGOGY 243 НТrОМЭТШЧ ШП ЩrОЩКrКЭТШЧ 38.03.02 MКЧКРОЦОЧЭ (ЮЧНОrРrКНЮКЭО ХОЯОХ)” (RОРТsЭОrОН ТЧ the Ministry of Justice of Russia 09.02.2016 N 41028). 3. The federal law of 29.12.2012 N 273-FL (ОН. OП 12.30.2015) “OЧ Education in the Russian Federation UDC 1174 Ekinil G.E. Traditional forms and new technology museum education Ekinil Galina Evgenievna, Donskoy state University Rostov-on-don , . - - Abstract. The article deals with the social, cultural and educational purpose of the museum. Produced overview of the main forms of cultural and educational activities of the museum and the new technologies of museum education are defined. Keywords: museum, cultural and educational activities, museum education . . . : , , . . « » - 1990- , . . , . , , , , - The modern world: experience, problems and prospects | PEDAGOGY 244 , . , – , , . ( ) – « , , , , , , » Д1Ж. : – ; – ; – , ; – ; – . « », . . , . . . 1960- – . . . 1970- , . . , . . , . . Д2Ж. The modern world: experience, problems and prospects | PEDAGOGY 245 , , – . , , , . , , ( ) . . . , . . . , , : – – ( , ); ; – . . The modern world: experience, problems and prospects | PEDAGOGY 246 . , , . . , . , , . , – , , , , , , , . - , , Д3Ж. , , , - , , , . , , , , , , , , , The modern world: experience, problems and prospects | PEDAGOGY 247 . : , , . , . - , ББ ББI . . . , . . , , – . . , . – , , , . 1980- , , , . . . 1950The modern world: experience, problems and prospects | PEDAGOGY 248 : , , , . 1980« », , . ( ), , , « » , , Д4Ж. ( ) . , , , . , . , , : , ( ), , , , , . , , , . . , , « », , « ». , . , , , The modern world: experience, problems and prospects | PEDAGOGY 249 , . , , , . . , , , , , . , (« », « », « »). , , , , , , Д13Ж. , , , . ( ), . , , , . , , , « ». - , , , , , , . « », . « » , The modern world: experience, problems and prospects | PEDAGOGY 250 , , 1934 . : , , - - . - . , , - , - , , . . . , . . . – , , , , . , , - , , . , - - – . , , , . , . , , The modern world: experience, problems and prospects | PEDAGOGY 251 , . . . ( ) , . . , « » Д5Ж. , , , , , . . – , , . . 1920 – 1930- , . . Д15Ж. , , , , – , . . . . , . , , , , 1930 – 1970- , Д5Ж. , . , . , , The modern world: experience, problems and prospects | PEDAGOGY , 252 . , , , , , . . ( ,« », , ) : , , , . : 1990- , , ; , , , . , . , 1990- . , . , , – , . , « , » , – « », , . . The modern world: experience, problems and prospects | PEDAGOGY 253 . , , , , . , , . , « » – , , . , , . , : ? ? ? ? « », , , , , . , , . , , , , - , . , , , « ». The modern world: experience, problems and prospects | PEDAGOGY 254 , , :« ». , . . – . , , . . 1990, , . ( , , ) . , , , , , . , , . . . , , , ; , - The modern world: experience, problems and prospects | PEDAGOGY 255 , ; , ; , , . . . , , - . , . . , , - , , , . . . . , , Д19Ж . , ( , - , - , , .), , - , - , , . The modern world: experience, problems and prospects | PEDAGOGY 256 . , , – . . , , , . , . , , , , , « . », « », « , » , , , - , - Д20Ж. , , , , . , , , . , The modern world: experience, problems and prospects | PEDAGOGY 257 . . , ( ): , ( , ) . . , . , , - , , . , , . References . ., 1. . : . . , . – . – – .: . : . / . ./ – 2005 . – 529 . , 2. – – . . : : , , . / – . 5. – – 2010 . – 349 . The modern world: experience, problems and prospects | PEDAGOGY 258 . . .: , 3. . . : . .– . : 13.00.01 / . . , 2007. – 22 . , 4. . . / , . . // . – 2008. – № 2. – , 5. . . - . 50-54. . . / ., – 2005. – 491 . UDC 378 Gazaeva L.V. Text activities as the basis of instructional training of future teachers Gazaeva Larisa Vladimirovna, SBEI HE «North Ossetian State Pedagogical Institute», Vladikavkaz, Russia [email protected] , « », . , Abstract: The article deals with the problems of text activities of pedagogical high school students as the basis of their instructional training, realization of their communicative skills during preparation scientific articles. Keywords: text activities of pedagogical high school students, scientific style, diversification of text activities, scientific article. : , . : , , , , . , , . , - The modern world: experience, problems and prospects | PEDAGOGY 259 , , , . . , , , . , , - . . , , . , ; , , . . Д5Ж. , . The modern world: experience, problems and prospects | PEDAGOGY 260 ( , , , , ). , ( , , , - ), , , , , . ( , - , - ) - . , , , , . , , , , . , - , , 63% . , , . , . The modern world: experience, problems and prospects | PEDAGOGY 261 , , . , , . , , , , , , , . , , : ,  ( , , , );  ( , , - , .);  , , . , « », « » ( ), – , , , , . The modern world: experience, problems and prospects | PEDAGOGY 262 : . ( ) : 1) ; 2) ( ; 3) ). : , , , , , , . . , 1. : ) ; ) , ( , , , ). – , , , . , :  ;  ;  , . . , 2. , , , , The modern world: experience, problems and prospects | PEDAGOGY 263 ( , ). , , , . . 3. , , , . « : » . , . . . 4. , , . , . ( « » « », ). , . . 5. . , , ( ), , Д2Ж. : The modern world: experience, problems and prospects | PEDAGOGY 264 1 .  ;        ; ; - ; ; ; ; .  ;         ; ; ;  ; ; ; ; ; , . , , , , , . . , , – . . 6. : , , , , , , , . : , 1) , : , ; The modern world: experience, problems and prospects | PEDAGOGY 265 , 2) , , ; , 3) ; 4) , , ; 5) , ; ( 6) « ), + »; , 7) ( ); 8) ; ( 9) , , , ). ( , . .), ( . .). , , , , . .; ( ). , - , The modern world: experience, problems and prospects | PEDAGOGY , 266 , - . , , , : ,  , , ; ,  , , , ; ,  , , , , ; ,  ; ,  ; , , , . References . . 1. : 13.00.02 / .– . … . . : ., 2002. – 194 . . . 2. / . . // . – 2014. – №8. – . 36-39. . . 3. . . : // : , / . . . – . , 2014. – XIV. .- / БIV 90. . . - .– : . . 1. – . 64-72. The modern world: experience, problems and prospects | PEDAGOGY 267 . . 4. / . . // 5. . – 2010. – №5. – . 81-85. . . / . . . – 2009. // – №11. – . 98-110. 6. . . : 13.00.08 / 7. .– . . … . . : , 2007. – 22 . . . / . №1. 2009. – . 71-75. UDC 372.8 Kokaeva Kh. V. Monologue training of young schoolchildren: psychopedagogical basis : - Kokaeva Khatuna Vazhaevna, SBEI HE “NШrЭС OssОЭТКЧ sЭКЭО ЩОНКРШРТМКХ ТЧsЭТЭЮЭО”, Vladikavkaz, Russia. [email protected] , « », . , Abstract: The article deals with psycho-pedagogical basis of training young schoolchildren in monologue speech. Keywords: language, speech, speech activities, connecting speech, monologue, dialogue, young school age, perception, thinking, memory. : . : , , , , , , , , , . The modern world: experience, problems and prospects | PEDAGOGY 268 , , . . . : . , , , . . , ,« , » Д7, .125Ж. . , , , ,« , – , , , » Д1, .64Ж. . . , « , » Д5Ж. , . – . . , ( , , The modern world: experience, problems and prospects | PEDAGOGY 269 , , – , , , « » Д6, .183Ж. , , , , , , , . . « », « », « », ,– . – . , , . , , , , , – . , , . . . , « » , » Д3Ж. – , . , , ( ). ( . ЦШЧШs – ., ХШРШs – )– , The modern world: experience, problems and prospects | PEDAGOGY 270 . , Д2, .239Ж. , , . , , , , . , . . , , , , . – , , . – , . , . , – , , . , Д4, . 45Ж. The modern world: experience, problems and prospects | PEDAGOGY 271 – , . : , - , - ; , . , . . : , . . – , . - , , , . 6-7 – , , , . , . 7-9 : , , , , . . The modern world: experience, problems and prospects | PEDAGOGY 272 . . . . , , . , - , , , , . , , – , ; , , . , , . , . , - , . . , « , , , ». « , , » Д5, .141Ж. . , , – . , Д4, c. 50]. The modern world: experience, problems and prospects | PEDAGOGY 273 . . . . , . . , . . , . , , , , : , Д8, .118Ж; , - ; ; , , . : ( , , , , ). , . . ( , , , ); . : , , . . : ; ; ; ; , . . , : The modern world: experience, problems and prospects | PEDAGOGY 274 , ; , « », , . References . . 1. : 13. 00. 02 / .– . … . 5- . – . : , 1999. – 210 . . . 2. . / . . .: « // », 2010. – 576 . . . 3. . . .– / .: , 1956. – 519 . . . 4. : . ... .– . . : 13.00.02 / , 2003. – 185 . . . 5. .: / . . . – , 1986. – 239 . . . 6. / / . . – .: . // . - , 1974. – . 161-187. . . 7. . . . . . .– .: , 1975. – 176 . . . 8. .– .: / / . . // . . , 2001. – 350 . The modern world: experience, problems and prospects | PEDAGOGY 275 . UDC 372.854 Strelyaeva V. S. The phenomenon of the chemical competence of pupils of 8 classes in the contemporary socio-cultural conditions of educational space of school. 8 . Strelyaeva Viktoria Stanislavovna Magnitogorsk State Technical University im.G.I.Nosova [email protected] . . . Abstract. This article examines the main phenomenological features of chemical competence 8 classes of a comprehensive school in relation to the changing socio-cultural conditions of school educational space. In addition, the article reveals the basic principles and approaches to the study of the phenomenon of chemical competence of pupils, as well as its main functions. Keywords: Chemical competence of pupils 8 classes of secondary school, socio-cultural conditions, the modern educational environment of the school. . 8 . , , ё . : 8 , , . . . . . , , , . , . , , , , . . , Д6Ж. The modern world: experience, problems and prospects | PEDAGOGY 276 , , , . « ». « 2010 », Д9Ж. , « « « », », « », ». , « », . , « , , » « , », « ». , , . « 2010 : » ( ), , ( ) , , . Д9Ж. . . , , , . ( : ), – ; – , ; – The modern world: experience, problems and prospects | PEDAGOGY 277 , Д43Ж. , , , . , , . Д9Ж. , , . , . . , , , , , , , . , , . . , , The modern world: experience, problems and prospects | PEDAGOGY 278 [8]. , « », – . ? . . , , , « , » Д4Ж. , , , – , . , « » , , Д2Ж. , , . . , , , , « . » , . , « « » » . . The modern world: experience, problems and prospects | PEDAGOGY 279 « , » Д3Ж. , : ( ); ( ); ( ); ( , - ) Д4Ж. , , . , . , . , : , , , , . , , Д14Ж. , . , . The modern world: experience, problems and prospects | PEDAGOGY 280 . , , 8 Д5Ж. : ; ; . , , , , . : , . – , ; , , ё ; , , ; ё , : , , ; , , , . , , , Д5Ж. The modern world: experience, problems and prospects | PEDAGOGY 281 , 8 , , . . ., . ., . . . , . ., . ., . — - , , , , , . , , Д7Ж. . , . ., . ., « » - . , . . , , , . , , . : , , , , , , . , The modern world: experience, problems and prospects | PEDAGOGY 282 , , . ( . ., . ., . ., . . .). , , Д11Ж , : ( - ), ; ( ), , , ; , , ; , , , - . , . , , ( ) – , , , Д1Ж. , The modern world: experience, problems and prospects | PEDAGOGY 283 , Д15Ж. : ; , , - , ; ; , , . . , , , , , , . П С .Д11Ж. , , – . , , , , - . - , , , , . « » : - , , The modern world: experience, problems and prospects | PEDAGOGY 284 ; — - , Д11Ж. , ё , . . ., . ., . ., . ., . , , , , , . . . : . , , , ё , , , . ё . – , ё , . , - , , , , , , - , , , . The modern world: experience, problems and prospects | PEDAGOGY 285 . - , , , , ё . , , , , - . : , , , . . ( , , , ( , , , , ) , - , ), , , , , , ё. , , . , ё , , . , , , , , . ( , , , , ), , ( - , ), , , . , , , , The modern world: experience, problems and prospects | PEDAGOGY 286 . . , , , . . , , , , . , , , Д13Ж. , , . , , , . , Д14Ж. , , . 8 , : ; The modern world: experience, problems and prospects | PEDAGOGY ; 287 ; ; ; ; . , , . . . , , , , , , , , , , , . . - , . , , , , Д10Ж. , . , . , . , , , , . The modern world: experience, problems and prospects | PEDAGOGY 288 , , . , , . , , . . , ё , . . , Д12Ж. , , , « 8 », 8 . , , 8 , , , - ё , , . – , - 8 , , ё The modern world: experience, problems and prospects | PEDAGOGY 289 . References 1. , - . . : / . .- - : ,2013. -213 . 2. , . . : : / . . .- : , 2009. - 333 . 3. , . . . - C : - , 2012. - 108 . 4. . . . . : 2009. 475 ., . 59. 5. . ., . . .— : 6. : , 2012. – 287 . . ., . . . .- 7. :« . . - / 8. » 2006.-285 . . - 2009. – 112 . . . : : .- : .» », 2014. 119 . 9. , « : ». – : , 2007. - 254 . 10. , .- 11. .: . . . : / . , 2006. – 187 c. . ., . : . . : 2011. 152 . The modern world: experience, problems and prospects | PEDAGOGY 290 . 12. . . . . : ». - 2010. - 23 .- , 2010. -315 . 13. , / : . . . . // « - , 2010.-169 . 14. . . . , 2009, №13. 15. . . // Т Т . . . / 15. Т 11, 2, Т , . 156-164. UDC 001.891.572 Terebenkova A.V. The model of formation of research competence a future Master of vocational training in a direction of training 44.04.04 vocational training (on branches) 44.04.04 ( ) , , . E-mail: [email protected] Terebenkova Anfisa Vladislavovna Russian State Professional Pedagogical University, Yekaterinburg - Abstract: The problem of detection of formation and development of research competencies was consider. A model of formation of the research competence based to solve the problem. Keywords: competence, cluster, research competence, professional education. : . . : , , , . The modern world: experience, problems and prospects | PEDAGOGY 291 , - . . . - 44.04.04 , , , Д4Ж. . , ( . descriptor— ) « », « », « ». , , . « » :  ( ) ( -1);  ( )( -4); ,  , ( )( -5). The modern world: experience, problems and prospects | PEDAGOGY 292 . « - » :  ( )( -2);  - ( ) , ( )( -21);  ( ) ( )( -31). , , -2, -21 . -31 - , , . « » :  (  -3); - , , , , ( -27). -3 . -27 -3 - - , . -27 The modern world: experience, problems and prospects | PEDAGOGY 293 , . « »  : - ( -11);  ( -12). ( -11) ( -12), , - , . « » :  ( ( )( ) -8);  ( )( -10);  ( ( -17) -17). , , ( ( -8), -10). The modern world: experience, problems and prospects | PEDAGOGY 294 , . . . 1 1 ( -1, -4, : , , -5) . 2 : . 3 ( : ( - 1 -21, -2, ). : , , -31) ( , ) , . 2 : , . 3 : , ( ) ( ( -3, 1 -27) ). : . 2 : - . 3 : - - . ( -11, 1 : . -12) The modern world: experience, problems and prospects | PEDAGOGY 295 2 : , . 3 ( 8, -10, - : , 1 , . : . -17) 2 : , - . 3 : . , , , . References . ., 1. « . . »/ - , . . , . . . « - », 2016. 41 . . . 2. « 3. »/ . . . . : Д « 4. ( . Ж/ . . . : ». 2014. 192 . 44.04.04 )» 3.12.2015 . № 1409. ( ) : 2015. 21 . The modern world: experience, problems and prospects | PEDAGOGY 296 PHILOSOPHY UDC 316. 61 Gutova S.G. The evolution of the personality in the information society Gutova Svetlana Georgievna Nizhnevartovsk state University, Nizhnevartovsk [email protected] , . Abstract. The article analyzes the issues related to the evolution of the individual in the modern information society. The purpose of the research is to identify the most pressing issues arising from the transition from individual to a collective the personality. The work considers the problem of confrontation the personality and mass society. A conclusion is that the modern personality in crisis, followed by a new round of development. Keywords: identity, information society, culture, evolution. . , . . . , , . : , , , . — . . , ( , ) , . . , . , The modern world: experience, problems and prospects | PHILOSOPHY 297 . « », , , , . — « » , « ». , « » « « », « » », - . , ( ) , , , , , « » . « », , , , , — . , , , . « », . , , , . The modern world: experience, problems and prospects | PHILOSOPHY 298 , ( . . , ). , , , . , , , . . , « » , . - , , , . ( ), – . « », , – — . « » . — . , , , , , Д1, . 20Ж. , . , , . , The modern world: experience, problems and prospects | PHILOSOPHY : 299 «« » , , , , , , , , … , Д1, . 82Ж. , . « ». – », « , . , , ( , ; ). , , . » , « , . « » : , ( ), , , , , . , , , , « – », , Д2, . 246Ж. The modern world: experience, problems and prospects | PHILOSOPHY 300 , , , . . . « » , , , « . » – « . ». References 1. . 2. . . .– .: , 2015. 178 . // . №2-1 (26). 2016. . 234 – 249. UDC 304.2 Chizhevich T.A. Social parasitism as a form of deviant behavior of youth Chizhevich Tatyana Andreevna Nizhnevartovsk State University, Nizhnevartovsk [email protected] , . Abstract. The problem of social parasitism as a form of deviant behavior of youth. The analysis of the causes of social parasitism among youth. The author points out the main activities in the field of prevention and elimination of social parasitism. The paper noted that the directions should include not only the complex interaction of school, family and the administration of the place of residence, but the state as a whole. The modern world: experience, problems and prospects | PHILOSOPHY 301 Keywords. Social parasitism, deviation, young, disadaptation, causes of social parasitism, prevention of social parasitism. . . . . , , , . . , , , , , The theme of social parasitism of young people has been the subject of attention of scientists for several centuries, but despite this in the modern world it is no less important. The country's economic, political and social reforms have not yet led to an increase in people's welfare, social security and growth of legal consciousness, i.e. to civil society. Youth is one of the socially important strata of society and noting the special situation of young people in the modern world of I. M. Ilyinsky, the author of many scientific studies on this issue, notes that if you link each generation with time, it is obvious that the youth is the future[4, 5]. The evolution of social parasitism in the youth environment leads not only to deformation of public order, for the reorganization of society that will have a detrimental effect on the state of the country. Carries a threat to the country's destructive trends. Social parasitism is a form of deviant behavior, antisocial behavior, and often a way of life, the main features of which are the cure of unearned income and evasion of socially useful work[3, p. 244]. As a rule, such deviant behavior is laid in childhood and adolescence. Young people leading a parasitic way of life characterized by such features as the primitive of interest, very low cultural level, lack of spirituality, immorality, violation of legal prohibitions[1, p. 57-63]. Offense for them is nothing like the game, backed by curiosity, childlike innocence and impunity. The motives of such games can serve as a need for self-affirmation and lack of focus, which is typical for the current generation, where parents are busy working and children are left to themselves. And the case when parents fulfill every whim of the child that he ceases to know the value of money, does not know as they are earned. He thinks they are "in themselves", thus the labor depreciates and becomes unnecessary in the mind of the child. For the majority of youth work, career The modern world: experience, problems and prospects | PHILOSOPHY 302 and getting a high income do not always coincide. Attitude to work is impaired, work in understanding young people heavy, monotonous and low-paid occupation. And it was the work is the most effective element of socialization, it is in the process of gaining work skills, the younger generation is cultural adaptation, learns the basic elements of the discipline and beliefs about the social norm[2, p. 58-64]. Along with this, accommodation at the expense of society, i.e. dependency, entails and other forms of deviation. Many outcasts are prone to violence, theft, robbery, sadism, vandalism. A person leading such a lifestyle, are often forced to commit illegal acts. Especially social parasitism is closely linked to the crime. This all contributes to the development of the criminal environment, exclusion of criminals, relapse. Among them, most of the persons leading a parasitic way of life, young alcoholics, drug addicts, people engaged in prostitution. Adolescent outcasts commit such offences as theft and damage of vehicles, theft, petty theft, extortion, vandalism, teenage "arrows" which represent massive collision, showdown, accompanied by obscene abuse, injuries, violence. Increasingly recorded cases of extortion high school students at the elementary school level. The most common and most safe for the surrounding types of social parasitism are begging and vagrancy. A negative feature of the past decade is that there is a noticeable rejuvenation of criminals. The list of prisoners headed by underage boys and girls. First, this is due to their immature psychological age when they are impressionable, naive and obedient. Secondly, their physical abilities: agility, good reaction, good health. Third, teenagers do not require large expenditures in their remuneration compared to adult criminals. Fourth, the use of minors in criminal activity allows groups to avoid criminal liability, and this leads to more involvement of teenagers in this area. According to the Ministry of internal Affairs of Russia for the last 10 years, the number of street children is increasing in the end of 2015 their number was 2.17% of the total number of children and adolescents, that is, 2 out of 100 young people in Russia besprizornika[5, p. 17]. The modern world: experience, problems and prospects | PHILOSOPHY 303 The main causes of social parasitism there may be factors such as an unbalanced state of the economy, the underdevelopment of the social sphere, the contradiction in the political system, the discrepancy between national laws and the reality of life in Russia, the legal nihilism of young people. But this does not mean that only the government to blame for the current problem. Family, first and foremost, responsible in the upbringing of the new generation. Many parents neglect the labor that is raising children, instilling the habit of spending unearned money. This is the gap in understanding about what money and other valuables need to make that they are not taken "themselves out of nowhere." Another problem is that parents are doing the work, forget about their children. This leads to the fact that teenagers used to spend time outdoors, instilled the "street" lifestyle with antisocial tendencies. Bad that a growing number of divorces, the number of single-parent families, the number of dysfunctional families where the parents lead an immoral life. Another negative trend of recent years is that crimes are committed by children not only from dysfunctional, asocial families, as it was previously, but children from wealthy, exemplary families. One reason for this is the loss of connection between family members. Parents are not authority for children. It harder to teach a child certain values, morality, responsibility, duty to work. Behavior disorders of children and adolescents and their social exclusion is an important issue, and this actuality has a distinct tendency to increase. Deviations from the generally accepted social and moral behavior of children and adolescents pose serious challenges to the family, preschool institutions, school and society in General. The shortcomings of labor education in the school affects the cultural level, the level of such superior quality for the citizens of Russia, as feelings of patriotism. Indifference to the educational process, the public interest leads to social passivity, negative attitude to work. All of this creates the preconditions of social parasitism. Also violation of children's rights in all spheres of society, the violation of such rights of young people, as the right to education, right to housing, right to work leads to a deterioration in financial position, and pushing on the path of parasitism. Personal failures, a social injustice, the indifference of social institutions, the The modern world: experience, problems and prospects | PHILOSOPHY 304 indifference of law enforcement, lack of self-control, low stress tolerance psychological causes of social parasitism. One of the negative sides of social parasitism is the fact that a person is able to get used to such way of life, not to experience considerable embarrassment and inconvenience, and all attempts to help him, he will take it as a responsibility of all in front of him. It affects the education of the younger generation, youth, hinders the development of moral values, personality development and promotes the formation of anti-social stereotypes. The struggle against social parasitism should be conducted not only on the legal direction that includes increased penalties for administrative violations, the tightening of legal means for individuals who refuse to participate in the work, but also in the social direction. Among the measures against social parasitism, it is possible to designate a nationwide fight against alcoholism and drug addiction. The task of social policy should be the protection of those who find themselves in difficult life situations. Help can be expressed materially as a state social allowances, compensation payments to families of special benefits. And not material, it is the help of specialized institutions: shelters for homeless children left without parental care and adults; social hotels for children in difficult life situation; services for minors, needing social rehabilitation. The development of a network of centres to overcome the socio-pedagogical problems of children, adolescents; pedagogical correction, pedagogical rehabilitation; medical-social-educational for overcoming child and youth alcoholism and drug addiction. There are several main activities on the prevention of social parasitism among young people. The first area is enhancing the role of the family and increase the authority of parents, i.e. training of parents to educate children. There are many kinds of training courses, to learn how to create a favourable moral atmosphere in the family, in order to exclude a negative example for the child. The negative issues of family and family upbringing have a negative impact on physical, mental and social development of a growing person. The modern world: experience, problems and prospects | PHILOSOPHY 305 A second area is the training of highly qualified teachers, the development of the system of extracurricular educational work with children and adolescents in educational institutions. Improvement of the summer practices, which act as a first work for students. Thus, social parasitism cannot be considered a norm of social behavior. At the same time, it is inherent in the different historical types of society. However, it should be noted that the basis of parasitic behavior laid destructively element, able to destroy as a distinct social institutions and society as a whole. The problem of social parasitism of young people must be addressed comprehensively, including joint activities of public authorities, carrying out a policy aimed at support and development of youth, municipal and private educational institutions that prepare highly qualified teachers, and the institution of family, which is primarily responsible in the upbringing of the new generation. Social individuals, leading a parasitic way of life create a "microclimate" of deviant behavior in society, which is a rich breeding ground for various social and mental disorders. Thus, the prevention and overcoming of social parasitism appropriate interaction not only school, family and administrative authorities at the place of residence, but the state as a whole. The state should be interested in what kind of generation it will grow, what kind of future this generation can provide the rest of the citizens of the country. References 1. Gutova S.G. Youth and global challenges // Article // Scientific works SWorld. - 2015. -Vol.10. - № 1 (38). - P.57-63. 2. Gutova S.G. The problem of deviant behavior among young people and its prevention // Articles // Scientific works SWorld. - 2013. - Vol.21. - № 2. - P.5864. The modern world: experience, problems and prospects | PHILOSOPHY 306 3. Iventev S.I. parasitism in terms of the fourth and fifth generations of human rights // Article // Actual problems of modern science. - 2013. - № 30-2. - P. 244250. 4. Ilyinsky I.M. youth as the future of Russia in terms of the war // Article // Knowledge. Understanding. Skill. - 2005. - № 3. - P. 5-17. 5. Ayzatullina D. Sh. Children's homelessness in Russia as a social problem // Article // Culture. Spirituality. Society. - 2013. - № 5. - P. 17-20. The modern world: experience, problems and prospects | PHILOSOPHY 307 PSYCHOLOGY UDC 159.923.2 Zhdanova L. G. Features displays of empathy in pregnant women Zhdanova L. G. Samara State Social and Pedagogical University, Samara [email protected] . . , . Abstract: This article deals with the peculiarities of displays of empathy in pregnant women. It was revealed that pregnant empathy level is significantly reduced. It presents possible explanations for this phenomenon. Keywords: empathy, pregnancy, interpersonal interaction, emotion, understanding. : . , . . : , , , , . , . , « , . » . . , . . The modern world: experience, problems and prospects | PSYCHOLOGY 308 , , , . , , , , , . , , . , . , . . . , . , . , , , , . , . , . , , ( - , , ) ( , , , , ) Д5Ж. , , Д1, 2Ж. The modern world: experience, problems and prospects | PSYCHOLOGY 309 , . , . , . , , , . , , . . . , . , , . , , , . . , . : , , , . [3, 4]. , , . , , , . . 20 30 . The modern world: experience, problems and prospects | PSYCHOLOGY 310 . « » . . . , 13,3% , 26,7% - , 60% . . 46,7%, – 46,7 %, – 6,6% . . U- , - , . , - . , . , . , . , . , , . , , The modern world: experience, problems and prospects | PSYCHOLOGY 311 , . , , . . , . , , Д6Ж. , . . , . , . , . . , . , . , , , . References The modern world: experience, problems and prospects | PSYCHOLOGY 312 , 1. . . – : .: , 2002. – 752 . . . 2. : . 19.00.01 .- .: . . . , , , 2010. – 24 . . . 3. : .— .: - , 2002. — 240 . . . 4. .- Д .Ж : , 2015. - 352 . . . 5. / . — 2013. — №5. — . 631-633. . . 6. / : . 10. - : « . . . . », 2010. - . 80-88. The modern world: experience, problems and prospects | PSYCHOLOGY 313 AGRICULTURAL UDC 634.8 Musaev T. I. Modern trends and directions of development of winemaking subcomplex of the Republic of Dagestan Musaev T. I. Candidate of economic Sciences, associate Professor The branch of the Dagestan state University the city of Derbent . . , . [email protected] Abstract. Modern of the art in grape winemaking subcomplex in the APC of the Republic of Dagestan has been analized, revealing its problems. Named the factors of revival the viticulture and winemaking. Substantiates the necessity of improving the structure of winemaking and viticulture subcomplex. Propose measures to improve production efficiency of grapes and its products. Keywords: Republic of Dagestan, viticulture, lines of improvement, structure, dynamics, role of the state, marketing of wine making and viticulture products. . , . . . . : , , , , , , . , , , , . 36% 34% - ( 40 50 %). The modern world: experience, problems and prospects | AGRICULTURAL 314 2011-2020 . , . – 18346 6240 , 6240 , 43,2 . (69,2%) 13,3 . , . , 29, 9 (30,8%) . 2020 : – 3550 17,3 . – 500 . . , 1500 . . , . , -3,3 (19,1%), . -3,82 (22,1%), . -10,2 (58,8%). , , 40 . , , , 2 (5367 ( . 2011-2015 7 3555 . 7821 2440 . . ), ). . 6,2 . . , . , 2016 . 147,5 . – 16,7 . 127,2 . 21,8 . . , 2015 . 2010 . ( 1). The modern world: experience, problems and prospects | AGRICULTURAL 315 . 1. (53,3%), 2,8 , . 2015 . 42,8%, -57,2%. 2015 . 88,3 / , – 58,3 / , – 166 / . , , . 1 1. 2010 2011 2012 2013 2014 2015 . . 21,6 16,3 22,7 17,7 21,1 16,6 20,1 16,0 21,2 15,8 21,8 16,7 21,4 16,5 % 75,5 78,0 78,7 79,6 74,5 76,6 77,2 139,1 59,5 136,3 137,2 147,5 124,5 - 2. 3. . 127,2 : . . . 62,7 60,3 4,2 71,0 63,6 4,5 22,8 35,3 1,4 69,8 62,3 4,2 54,9 76,8 5,5 63,2 78,6 5,7 57,4 62,8 4,3 4. % 47,4 45,7 59,3 45,7 56,0 53,3 51,2 5. / 77,7 78,2 35,9 82,8 85,1 88,3 75,0 / / / 55,5 135,4 54,4 56,3 141,0 58,2 22,2 77,0 18,1 62,8 140,0 54,4 50,7 162,2 71,2 58,3 166,0 73,8 51,0 136,9 55,7 86,0 93,8 44,3 91,9 92,5 99,5 84,7 5,9 6,4 3,0 6,3 6,3 6,8 5,8 a) c ) ) : ) М ) ) 6. . 7. . – . 4 :  ; The modern world: experience, problems and prospects | AGRICULTURAL 316 ;  ;  (  , , ). – 4- . . 3 , 4- , . , 80% , 40%, - . , , 70%, , 30%, - . [1]. , , , , . , , , The modern world: experience, problems and prospects | AGRICULTURAL 33-35%, 317 30-40% ( 14-16% ). [2]:  ;  , ;  , , ;  ; ,  ; ,  ;  ;  - - , ; ,  , ;  . . The modern world: experience, problems and prospects | AGRICULTURAL 318 , , , . . , , - - . - , , , , - . , ( ), . , , . , , , . . , , - . – , , : The modern world: experience, problems and prospects | AGRICULTURAL 319 ,  , ; ,  . . , , , . , . . , , . , - , - , Д3Ж. , 5 – 10 , , . . The modern world: experience, problems and prospects | AGRICULTURAL 320 , . . . , , . . . ( ) . , Д4Ж:  , , , ; ,  , , ; ,  , The modern world: experience, problems and prospects | AGRICULTURAL 321 , ;  , , ;  , , , ;  , , ;  , , , ;  , , ; ,  , ; The modern world: experience, problems and prospects | AGRICULTURAL 322  . – , . , , , . , , Д5Ж. - , :  ;  . , , , , , , , , , ( ) , ;  ; The modern world: experience, problems and prospects | AGRICULTURAL 323 ,  .  , ;  ;  , : , , , , . - , , , , , , , ;  , , ; ,  ;  - ; ,  , , ;  ; The modern world: experience, problems and prospects | AGRICULTURAL 324  , ; ,  ;  , ; ,  , . , , , , Д6Ж. , :  , , , - , ; The modern world: experience, problems and prospects | AGRICULTURAL 325 ,  ;  - - , , , – ;  - ;  ; ,  , , , . ; ,  , - , , - The modern world: experience, problems and prospects | AGRICULTURAL 326 , , – ; ,  , . - ;  . , - , , . References . . 1. . . : , 2006. – 296 . . . 2. . . 2001. – 62 . . . 3. . « ». , 2006 – .371 – 373. 4. . . : . . : , . № 9, 2011. – . 62 – 67. The modern world: experience, problems and prospects | AGRICULTURAL 327 5. . . . LAP LAMBERT Academic Publishing Germany, 2012, 70 . . 6. « ». , 2012. – 108 . The modern world: experience, problems and prospects | AGRICULTURAL 328 CULTUROLOGY UDC 904 Andreeva A.V. L'influence des sites du patrimoine mondial dans le développement du tourisme dans la Fédération de Russie Andreeva Anna Vyacheslavovna Moscow University for the Humanities, Moscow [email protected] , . 2- Abstract. In this article we discuss the impact of World Heritage sites for the development of tourism in the Russian Federation. We consider the importance of such projects for the country's status, given a specific number of UNESCO sites in the world and in Russia itself. Keywords: UNESCO, World Heritage Site, tourism. Résumé. Cet article examine l'influence des sites du patrimoine mondial dans le développement du tourisme dans la Fédération de Russie. Nous considérons l'importance de ces projets pour le statut du pays, étant donné un certain nombre de sites de l'UNESCO dans le monde et en Russie elle-même. Mots-clés: patrimoine mondial, UNESCO, tourisme. Le patrimoine culturel et naturel joue non seulement un rôle clé dans la formation d'une image attractive de la Russie à l'étranger, mais aussi un intérêt accru pour le pays, sa culture, l'histoire et les coutumes. Les sites classés dans la liste du patrimoine mondial, sont reconnus comme étant la propriété de toute l'humanité et joue un rôle particulier [1]. Cet intérêt est directement lié à l'augmentation du flux de touristes dans des endroits qui reflètent l'image de la Russie plus clairement. AЮ НцЛЮЭ НО Х’КЧЧцО 2015, ХК ХТsЭО НЮ ЩКЭrТЦШТЧО ЦШЧНТКХ НО Х'UNESCO contenait 1007 objets, dont 779 – objets de la genèse culturelle, 197 – site naturel, 31 – objets mixtes (le patrimoine culturel et naturel) [3]. Sur le territoire de la Fédération de Russie on a compté 26 sites classés patrimoine mondial, culturel et naturel. Chacun d'entre eux, comme les experts de classe internationale reconnaissent, possède une «valeur universelle et exceptionnelle». Ces sites sont donc soumis à la préservation à perpétuité, pour être transmis aux futures générations. The modern world: experience, problems and prospects | CULTUROLOGY 329 L’КЭЭrТЛЮЭТШЧ НЮ sЭКЭЮЭ НО ЩКЭrТЦШТЧО ЦШЧНТКХ К ЮЧ ТЦЩКМЭ НТrОМЭ sЮr ХО développement des sites culturels et naturels. Par exemple, selon l'UNESCO tous les sites qui ont reçu le statut de patrimoine mondial culturel et naturel, reçoivent à la fois un soutien financier et scientifique des organisations internationales et des experts. Ce soutien, bien sûr, influence le développement des installations, l'amélioration des infrastructures, le maintien de l'unicité de la place, la croissance du niveau de formation des spécialistes locaux, la publicité, et en général, l'image du site sur la scène mondiale. À titre d'exemple prenons un parc Yellowstone situé en dehors de la Fédération de Russie a qui ce soutien a été fournie. Le parc national Yellowstone selon les chiffres officiels en 2015 a été visité par plus de 4 millions de personnes [6]. Il faut noter que le nombre de visiteurs est due non seulement au potentiel naturel, mais aussi à l'ordre des fonds compétents investis dans les routes, les hôtels, les divertissements et les relations publiques. La Fédération de Russie, possédant un potentiel historique et culturel considérable du tourisme, a la perspective du développement et de l'expansion des services touristiques dans le domaine du tourisme culturel et écologique [3]. Selon Yuri Stepanovich Putrik: "l'écotourisme correctement organisée en Russie pourrait apporter des résultats spectaculaires" [5]. Selon les estimations de l'OMT, La Russie a un potentiel écotouristique la plus puissant du monde. Cependant, la disposition touristique et l'utilisation de la plupart de ces sites ne peuvent pas être considérées comme satisfaisantes, ce qui est l'une des raisons de leur faible attirance, et par suite, la fréquentation par les touristes nationaux et étrangers baise. Parmi les raisons de son faible développement, nous pouvons site sa disposition législative où l'écotourisme est l'une des tâches de seulement parcs nationaux. En parlant des sites culturels, certains d'entre eux sont extrêmement populaires auprès des touristes et travaillent déjà presque à la limite de leur capacité. Ainsi, par ОбОЦЩХО, М’ОsЭ ХО МКs КЯОМ Х'ЮЧ НОs sТЭОs НЮ ЩКЭrТЦШТЧО rЮssО ХО ЩХЮs ЯТsТtés – "Centre historique de Saint-Pétersbourg et ensembles monumentaux." Selon l'Institut de recherche russe de patrimoine culturel et naturel de D.S. Likhachev, ce site du patrimoine mondial est visité par plusieurs millions de touristes chaque année [2]. The modern world: experience, problems and prospects | CULTUROLOGY 330 Ainsi, nous voyons que le statut des sites du patrimoine mondial a un grand potentiel pour le développement des destinations touristiques. Il offre une excellente occasion d'attirer l'attention sur la préservation du patrimoine humanitaire et pour le pays dans lequel il est situé. Avec le développement positive du site, la place du pays sur la scène mondiale change aussi. Références 1. Évaluation du patrimoine culturel des peuples de la Fédération de Russie: 2011 [texte]: (. Fin) un rapport de recherche: 06-02 / Ros. Vol. Chambre; mains. YA Vedenin; exécute:. N.V.Maksakovsky [et al.]. - Moscou, 2011. – 196 p. – Inv. numéro 01201175361 2. L'approche d'intégration dans la gestion des sites du patrimoine mondial dans les pays de la CEI. Note d'information sur les résultats du séminaire / compilateurs-auteurs scientifiques et pratiques: M. Buyukly, Maksakovskii N., T. Matyl, Stashkevich A., O. Titova. – Minsk: Fondation "Patrimoine culturel et modernité", 2015. – 36 p. 3. L'UNESCO [ressource électronique]. Mode d'accès: http://whc.unesco.org/ 4. Pisarevsky E.L. La réglementation de l'Etat du tourisme culturel // Tourisme: droit et économie. Scientifique fédérale et revue pratique. Numéro 1 2004. (4) 5. Putrik S. Le tourisme, facteur de préservation du patrimoine: l'expérience hТsЭШrТqЮО ОЭ ЭrКНТЭТШЧ // VОsЭЧТФ TSU. 2008. № 311. P. 95-101. 6. Yellowstone [ressource électronique]. Mode d'accès: http://www.yellowstonepark.com/ The modern world: experience, problems and prospects | CULTUROLOGY 331 UDC 323:379.85:378.14 Martyanova Ye.G., Solopov O.V., Chesnova Ye.N. Prevention of religious extremism and system of cultural tourism: experience pedagogical university : Yelena Georgievna Martyanova Tula State Lev Tolstoy Pedagogical University, Tula Oleg Vikorovich Solopov Tula State Lev Tolstoy Pedagogical University, Tula Yelena Nikolaevna Chesnova Tula State Lev Tolstoy Pedagogical University, Tula . . . , . [email protected] . . . , . [email protected] . . . , . [email protected] Abstract. The article analyzes the system of prevention of religious extremism. The importance of cultural tourism as a way of development of student's youth culture, education of patriotism and respect for traditional values. 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URL: 23.11.2015. // http://www.garant.ru/ products/ipo/prime/doc/71153654/#ixzz4AnCWP232 . . URL: https://www.referent.ru/1/95895/context ( 07.04.2016 .) . . 7. : . …. . . : 09.00.14. – , 2012. –159 . . . 8. « » « koncept.ru/2015/95704.htm ( ». – 2015. – . 34. – // – . 106-110. URL: http://e– : 20.01.2016 .). The modern world: experience, problems and prospects | CULTUROLOGY 351 . . 9. « » , « » // « - ». – 2015. – . 34. – . 86- 90. URL: http://e–koncept.ru/2015/95700.htm ( : 20.01.2016). . . 10. // : .- . . . .– . . , 128 : , : – RAM, 300 CD-ROM 2 БII . , . (CD-ROM). . . . . – . . . . , 2016. 1 : IЧЭОХ CОХОrШЧ 1700 MСг , MТМrШsШПЭ АТЧНШаs БP, VТsЭК; , SVGA 64 MЛ; . . .– . 283-290. // 11. 2016. . .rЮ: . 2010- . URL: http://www.ekstremizm.ru/baza-znaniy/item/20- uridicheskoe-opredelenie ( : 07.04.2016 .) UDC 00.008 Polomoshnov A.F., Anisimova N.N. National Character and sociocultural identity. . Polomoshnov Andrei Fedorovich Don State Agrarian University, Rostov region. Anisimova Natalya Nikolaevna Don State Agrarian University, Rostov region. [email protected] , . , . The modern world: experience, problems and prospects | CULTUROLOGY 352 Abstract: The article deals with the national character of the people as a socio-psychological form of civilizational identity. The author attempts to formulate specific cultural approach to the study of national character in the context of socio-cultural identity of civilization. Particular attention is paid to the study of the Russian national character. Keywords: socio-cultural identity, national character, Russian idea, Russian soul. : . . . : , , , . , . , . , . . : , pax americana? , , , , , , . « , - , , The modern world: experience, problems and prospects | CULTUROLOGY 353 , , - .» Д4, .23-24] ? , «… : 1) , 2) ( ), 3) , .» Д4, .23Ж , : 1. , , 2. , , . ? « . . , . , , .» Д1, .59.Ж ? . The modern world: experience, problems and prospects | CULTUROLOGY 354 . , . , . . . , , « . « . . . » . БIБ « », 10- » . . ББ . . , , . . , . , ( . ( . . , . , . .) , . , . , . .) . , 50. ББ . , , : . « « », », . . « », . « ». . , , , . , . . . . , , . . , . . , , . . , . . . . . . . , , , . . . . . . , . . , , . . , . . . , . . The modern world: experience, problems and prospects | CULTUROLOGY 355 . . , , . , . . , - , - . , ( , , - , , ). , : , , , , , , . , , , , , . . : - « , , , The modern world: experience, problems and prospects | CULTUROLOGY 356 , , .»Д3, .574] : « , , ; , , .»Д2, .22-23.] , . . . : « , , ( – ). , - (« »). , , , … – , , .» Д5, .9.Ж , . . « , The modern world: experience, problems and prospects | CULTUROLOGY 357 , , , . , « » , , .»Д6Ж , . : « , , , , , , .»Д6Ж , , , . « : ( ( ), ( ), , ).»Д1, .84Ж , . . . « . , , . , , , , . .»Д7, .224.Ж The modern world: experience, problems and prospects | CULTUROLOGY 358 . . , . – . , , , , , . References. . ., 1. . . .- . , 2012. - 186 . . . 2. . . . … . - ., 2012. . 3. ./ . . . . .- : ( ), 2011. . . 4. . ( . ) // / : - . 2007. - 288 . . . 5. .– , 2009. - 227 . - - . . 6. . URL: СЭЭЩ://ЛКsТХТШЛКsТХТН.ХТЯОУШЮrЧКХ.МШЦ/26176.СЭml . ., 7. / . . . - 2012. - № 3. - . 224–226. The modern world: experience, problems and prospects | CULTUROLOGY 359 JURISPRUDENCE UDC 343.1 Kalugina E.A, Kalugina N.G. The special aspects of fact to be proven in criminal cases of non-payment of wages, pensions, stipends, allowances and other payments , , , Kalugina Eugeniya Aleksandrovna Udmurt State University, Izhevsk [email protected] Kalugina Nadezhda Gennadjevna Izhevsk Law Institute, Izhevsk [email protected] , . , , ( ) Abstract. This article is devoted to the identification of special aspects of fact to be proven in criminal cases of non-payment of wages, pensions, stipends, allowances and other payments. It is analyzed the typical mistakes allowed in the audition of reports about the non-payment of wages, pensions, stipends, allowances and other payments. Keywords: fact to be proven, initiation of criminal case, components of crime, non-payment of wages. . , , , . , , , , . . , , , . 1 2016 . 3658 1 2016 . , , ,« 127 . ( . . . , 3,6%) [8]. , The modern world: experience, problems and prospects | JURISPRUDENCE 360 ( .145.1 ): , » [5], « »Д6Ж. , , .145.1 « , ( 145.1 )» Д7Ж. . 1 274 , , Д2Ж. , , 2015 . 2,5 2014 – 27 1 159 Д3Ж. 1260 , , 70 145.1 2014 , 2013 , 9 29 .145.1 . , . . , . 145.1 . , , , . The modern world: experience, problems and prospects | JURISPRUDENCE 361 , - / : ;  , ; ,  ( . . ; , - - ; ( , ); - ) ( , ) ;  , ; , ( ) , , ; ( ) ; - , ( ) , ; ( ), ( ), , ( , , ( ) ( — ) ( , .); , , — ) Д1Ж. . The modern world: experience, problems and prospects | JURISPRUDENCE 362 , , , , , . 145.1 , :  , , ;  , .  145.1 ;  , , , . . 145.1 Д4Ж. , , . 73 , , . . 145.1 , , , . 145.1 , , . , , , , ( . 2 ( .1 ), . 171 ( . 97 . 140 ), ), ( . 91 ), . The modern world: experience, problems and prospects | JURISPRUDENCE 363 . 145.1 , , Д9Ж. . 73 , « , , »( .5 . 316 , ). . 73 , . , , . 145.1 . . ., , , «… , , , : ( . 24 - 28, 427, 431, 432, . 1 . 1 . 439, . 2 . 443 ), » Д9Ж, . , . 145.1 , : ; ; , ; ; , ; , . References 1. . ./ . . . - The modern world: experience, problems and prospects | JURISPRUDENCE : - 364 ( ) , 2013. 36 . 2015 2. . .41 Д Ж. СЭЭЩ://ааа.rШsЭrЮН.rЮ/ЮЩХШКН/DШМ/ И И URL: .ЩНП; ( 21.10.2016). 2015 . .23. Д ё И http://www.rostrud.ru/uploКН/DШМ/ Ж. И2015.ЩНП URL: ( 21.10.2016). 2014 3. . .40. Д СЭЭЩ://ааа.rШsЭrЮН.rЮ/ЮЩХШКН/ Ж. .ЩНП ( . . 4. 21.10.2016). 2- 2012. 607 ; . ., . . . . . - , 2002. . 28-44, . . 62-87; . . . ( .145.1 2. . ., . 5. URL: , 2004. . 22-43. , ): , // . III. (10 2016 .). , 2016. .139-143. . ., 6. . . . , - « »,28 ( – ) 2015 ( . 2. . ), 2015. .106-109. The modern world: experience, problems and prospects | JURISPRUDENCE 365 . ., 7. . . , ( 145.1 . , ) // . 26. 3. , 2016. .93- 96 8. Д Ж. URL: ( http://www.gks.ru/bgd/free/B04_03/IssWWW.exe/Stg/d01/208.htm 21.10.2016). 9. . . : . . 2009. .44. UDC 342.565.5, 347.962.2 Syrbo V.A. Valuation methods in the work of chamber during the selection of judges Syrbo Vladislav Anatolyevich Kemerovo State University, Kemerovo [email protected] , . Abstract. The article concisely presents the methods used in the work of chamber during the proficiency check, which is one of the qualification criteria. As well as it is used for evaluation of conflict of interests, which is a barrier for the selection of judges. In the end of the article there is a summary on the direction of improving mentioned methods. Keywords: qualifying requirements, selection of judges, proficiency, conflict of interests. . , : ; . , . , , , . , The modern world: experience, problems and prospects | JURISPRUDENCE 366 , , ( .2 .19 ). , 4, , . , , , . , , , , , , , , - , - , . , , . , , , , . , , , ( , ). , , The modern world: experience, problems and prospects | JURISPRUDENCE 367 , , . , , . , ( ) , , , , , , , , , ( .2 .3 ). , , , . , , : , , , , ; - , , The modern world: experience, problems and prospects | JURISPRUDENCE 368 , . , , , , .4 .9 , , , , , , . , , . . , , , , , 17 . , , , , , . , . , , , 17 , - http://fparf.ru/news/all_news/news/29545/ The modern world: experience, problems and prospects | JURISPRUDENCE 369 , . UDC 343.9 Tailova A.G, Magomedov A.A. The value of statistics in victimological prevention. . Tailova Aysha Gabibovna Dagestan State University, branch in Izberbash [email protected] Magomedov Arsen Abdulagadzhievich Dagestan State University, branch in Izberbash [email protected] , . , , . , Abstract. The article examines the value of statistics for victimological prevention. The successful implementation of victimological prevention depends on many factors, primarily organizational and tactical nature. Some forms of statistical reporting needs to be supplemented with graphs providing information about the victims in the crime and their relationship with accused and convicted people. That will contribute to a theoretical generalization and conclusions for further improvement of the methods of victimological prevention. Keywords: victims of a crime, statistics, victimological prevention . . , . , . : . , , . , , . The modern world: experience, problems and prospects | JURISPRUDENCE 370 , . , , . , . . , , . . , , . , . , ( ) , , . , , , , , , . . , , . The modern world: experience, problems and prospects | JURISPRUDENCE 371 , , . , , . , , , , , . ё , . ( .52 ). . , . ( .12 , ). . , . , , , , . – , , , . . The modern world: experience, problems and prospects | JURISPRUDENCE 372 . , . , , . . , , 11 2001 , , , ; . , 100 200 . . ( 1,2 2,8 . ) 200 . .– 2,1 3,0 , . ., . , (1994 .), . . . , «VТsТШЧ IЧЭОrЧКЭТШЧКХ PОШЩХО GrШЮЩ» ( « ») « , « » Д1, . 45Ж , , . The modern world: experience, problems and prospects | JURISPRUDENCE 373 , , , Д2Ж. : , , , ё , ё , ? , . , , , . , , , , , ё , . , . , . , ё , . , , , , , , . , , The modern world: experience, problems and prospects | JURISPRUDENCE 374 . . , ( , ) . Reference 1. . 2. « – » // , 2013, №8. « » 20 1994 . №10. The modern world: experience, problems and prospects | JURISPRUDENCE 375 PHYSICS AND MATHEMATICS UDC 51-7 Mombaeva M.O. On the problem of activisation of informative activity of students in the Modern Kasich school names offer Mombaeva M.O. sОКrМСОr ШП №2 ЯТХХКРО KЮХКЧ. . ., №2 . Abstract. The author in his work covers the issues of Kazakhstanis method of scathing mathematics in the modern school. This paper shscribes the principles of innovation and reflects the results of teacher observations on modern methods of scathing . Keywords: achievements of pedagogy competence approach in education innovation processes. . . . : , , . , , , , , , . , , , , . , , . , , , , . , , , . « ё , The modern world: experience, problems and prospects | PHYSICS AND MATHEMATICS 376 . ё , , »Д1,12Ж. , , « ». « – , - » Д2,9Ж. « ». " " , , , « , , 1) : ; 2) ; 3) ; 4) ; 5) »Д3,59Ж. : , , , , - - , , - , - . , , The modern world: experience, problems and prospects | PHYSICS AND MATHEMATICS 377 , , : – , ; – ( , , , . .); – , , , , , ; – ( , , , , , . .). , . . , . : , , , ; ( - ) ( ); The modern world: experience, problems and prospects | PHYSICS AND MATHEMATICS 378 , , ; , , ( ); , , , , , , . . . . , . , – . , . – , « », , . , , . , , , . The modern world: experience, problems and prospects | PHYSICS AND MATHEMATICS 379 . 6 , . , , : , . , : , ; , , ; , , . , , , , . . , : « ?». , ё , , , . ё . . , . , , , , . :  , The modern world: experience, problems and prospects | PHYSICS AND MATHEMATICS 380  ; ; -  ;   ; ,  , , . , . . : « , ». , , . : (  , ); ,  ( );  ;  , , . - , , , The modern world: experience, problems and prospects | PHYSICS AND MATHEMATICS , 381 . : ,  , , ; :  , , ; ,  . , , , , , – . , , , . References . ., 1. . ., . . . . / ., , 1997 . . 2. / 3. , .. . - . . . , 1997 . 3– . ,2012. The modern world: experience, problems and prospects | PHYSICS AND MATHEMATICS 382 Scientific edition THE MODERN WORLD: EXPERIENCE, PROBLEMS AND PROSPECTS Materials of the II international research and practice conference October 31th, 2016 Please adress for questions and comments for publication as well as suggestions for cooperation to e-mail address [email protected] Edited according to the author's original texts Format 60 84/16. onventional printed sheets 16 Circulation 500 copies The publisher Sole proprietorship N.A. Krasnova Adress: USA, Los Gatos (CA) 15951 Gatos Blvd., Suite 16 Los Gatos, CA 95032